made "bare" english django.po file

40 files changed, 537 insertions, 537 deletions

diff --git a/askbot/const/__init__.py b/askbot/const/__init__.py
index 0f981dee..6fef38d7 100644
--- a/askbot/const/__init__.py
+++ b/askbot/const/__init__.py
@@ -122,7 +122,7 @@ TYPE_ACTIVITY = (
     (TYPE_ACTIVITY_COMMENT_ANSWER, _('commented answer')),
     (TYPE_ACTIVITY_UPDATE_QUESTION, _('edited question')),
     (TYPE_ACTIVITY_UPDATE_ANSWER, _('edited answer')),
-    (TYPE_ACTIVITY_PRIZE, _('received award')),
+    (TYPE_ACTIVITY_PRIZE, _('received badge')),
     (TYPE_ACTIVITY_MARK_ANSWER, _('marked best answer')),
     (TYPE_ACTIVITY_VOTE_UP, _('upvoted')),
     (TYPE_ACTIVITY_VOTE_DOWN, _('downvoted')),
@@ -193,10 +193,10 @@ assert(
 )
 
 TYPE_RESPONSE = {
-    'QUESTION_ANSWERED' : _('question_answered'),
-    'QUESTION_COMMENTED': _('question_commented'),
-    'ANSWER_COMMENTED'  : _('answer_commented'),
-    'ANSWER_ACCEPTED'   : _('answer_accepted'),
+    'QUESTION_ANSWERED' : _('answered question'),
+    'QUESTION_COMMENTED': _('commented question'),
+    'ANSWER_COMMENTED'  : _('commented answer'),
+    'ANSWER_ACCEPTED'   : _('accepted answer'),
 }
 
 POST_STATUS = {
diff --git a/askbot/const/message_keys.py b/askbot/const/message_keys.py
index 12fa0766..2c954416 100644
--- a/askbot/const/message_keys.py
+++ b/askbot/const/message_keys.py
@@ -1,10 +1,16 @@
-"""
+'''
 This file must hold keys for translatable messages
 that are used as variables
 it is important that a dummy _() function is used here
 this way message key will be pulled into django.po
-and can still be used as a variable in python files
-"""
+and can still be used as a variable in python files.
+
+In addition, some messages are repeated too many times
+in the code, so we need to be able to retreive them
+by a key. Therefore we have a function here, called
+get_i18n_message(). Possibly all messages included in 
+this file could be implemented this way.
+'''
 _ = lambda v:v
 
 #NOTE: all strings must be explicitly put into this dictionary,
@@ -14,16 +20,34 @@ __all__ = []
 #messages loaded in the templates via direct _ calls
 _('most relevant questions')
 _('click to see most relevant questions')
-_('by relevance')
+_('relevance')
 _('click to see the oldest questions')
-_('by date')
+_('date')
 _('click to see the newest questions')
 _('click to see the least recently updated questions')
-_('by activity')
+_('activity')
 _('click to see the most recently updated questions')
 _('click to see the least answered questions')
-_('by answers')
+_('answers')
 _('click to see the most answered questions')
 _('click to see least voted questions')
-_('by votes')
+_('votes')
 _('click to see most voted questions')
+
+def get_i18n_message(key):
+    messages = {
+        'BLOCKED_USERS_CANNOT_POST': _(
+            'Sorry, your account appears to be blocked and you cannot make new posts '
+            'until this issue is resolved. Please contact the forum administrator to '
+            'reach a resolution.'
+        ),
+        'SUSPENDED_USERS_CANNOT_POST': _(
+            'Sorry, your account appears to be suspended and you cannot make new posts '
+            'until this issue is resolved. You can, however edit your existing posts. '
+            'Please contact the forum administrator to reach a resolution.'
+        )
+    }
+    if key in messages:
+        return messages.get(key)
+    else:
+        raise KeyError(key)
diff --git a/askbot/deps/django_authopenid/forms.py b/askbot/deps/django_authopenid/forms.py
index c4507272..8e6ce528 100644
--- a/askbot/deps/django_authopenid/forms.py
+++ b/askbot/deps/django_authopenid/forms.py
@@ -447,5 +447,5 @@ class EmailPasswordForm(forms.Form):
                 self.user_cache = User.objects.get(
                         username = self.cleaned_data['username'])
             except:
-                raise forms.ValidationError(_("Incorrect username."))
+                raise forms.ValidationError(_("sorry, there is no such user name"))
         return self.cleaned_data['username']
diff --git a/askbot/forms.py b/askbot/forms.py
index fcf43814..2aa37e75 100644
--- a/askbot/forms.py
+++ b/askbot/forms.py
@@ -1088,19 +1088,25 @@ class EditUserEmailFeedsForm(forms.Form):
                 user.followed_threads.clear()
         return changed
 
-class SimpleEmailSubscribeForm(forms.Form):
-    SIMPLE_SUBSCRIBE_CHOICES = (
-        ('y',_('okay, let\'s try!')),
-        ('n',_('no community email please, thanks'))
-    )
-    subscribe = forms.ChoiceField(
-            widget=forms.widgets.RadioSelect,
-            error_messages={'required':_('please choose one of the options above')},
-            choices=SIMPLE_SUBSCRIBE_CHOICES
+class SubscribeForEmailUpdatesField(forms.ChoiceField):
+    """a simple yes or no field to subscribe for email or not"""
+    def __init__(self, **kwargs):
+        kwargs['widget'] = forms.widgets.RadioSelect
+        kwargs['error_messages'] = {
+            'required':_('please choose one of the options above')
+        }
+        kwargs['choices'] = (
+            ('y',_('okay, let\'s try!')),
+            (
+                'n',
+                _('no %(sitename)s email please, thanks') \
+                    % {'sitename': askbot_settings.APP_SHORT_NAME}
+            )
         )
+        super(SubscribeForEmailUpdatesField, self).__init__(**kwargs)
 
-    def __init__(self, *args, **kwargs):
-        super(SimpleEmailSubscribeForm, self).__init__(*args, **kwargs)
+class SimpleEmailSubscribeForm(forms.Form):
+    subscribe = SubscribeForEmailUpdatesField()
 
     def save(self, user=None):
         EFF = EditUserEmailFeedsForm
diff --git a/askbot/locale/en/LC_MESSAGES/django.po b/askbot/locale/en/LC_MESSAGES/django.po
index 04feaef6..f3a42784 100644
--- a/askbot/locale/en/LC_MESSAGES/django.po
+++ b/askbot/locale/en/LC_MESSAGES/django.po
@@ -314,8 +314,8 @@ msgid "okay, let's try!"
 msgstr ""
 
 #: forms.py:1078
-msgid "no community email please, thanks"
-msgstr "no askbot email please, thanks"
+msgid "no %(sitename)s email please, thanks"
+msgstr ""
 
 #: forms.py:1082
 msgid "please choose one of the options above"
@@ -2047,6 +2047,7 @@ msgid "coldest"
 msgstr ""
 
 #: const/__init__.py:47
+#: skins/default/templates/question/answer_tab_bar.html:21
 msgid "most voted"
 msgstr ""
 
@@ -2113,8 +2114,8 @@ msgid "edited answer"
 msgstr ""
 
 #: const/__init__.py:125
-msgid "received award"
-msgstr "received badge"
+msgid "received badge"
+msgstr ""
 
 #: const/__init__.py:126
 msgid "marked best answer"
@@ -2173,19 +2174,19 @@ msgid "mentioned in the post"
 msgstr ""
 
 #: const/__init__.py:196
-msgid "question_answered"
-msgstr "answered question"
+msgid "answered question"
+msgstr ""
 
 #: const/__init__.py:197
-msgid "question_commented"
-msgstr "commented question"
+msgid "commented question"
+msgstr ""
 
 #: const/__init__.py:198
-msgid "answer_commented"
+msgid "commented answer"
 msgstr ""
 
 #: const/__init__.py:199
-msgid "answer_accepted"
+msgid "accepted answer"
 msgstr ""
 
 #: const/__init__.py:203
@@ -2285,16 +2286,16 @@ msgid "click to see most relevant questions"
 msgstr ""
 
 #: const/message_keys.py:17
-msgid "by relevance"
-msgstr "relevance"
+msgid "relevance"
+msgstr ""
 
 #: const/message_keys.py:18
 msgid "click to see the oldest questions"
 msgstr ""
 
 #: const/message_keys.py:19
-msgid "by date"
-msgstr "date"
+msgid "date"
+msgstr ""
 
 #: const/message_keys.py:20
 msgid "click to see the newest questions"
@@ -2305,8 +2306,8 @@ msgid "click to see the least recently updated questions"
 msgstr ""
 
 #: const/message_keys.py:22
-msgid "by activity"
-msgstr "activity"
+msgid "activity"
+msgstr ""
 
 #: const/message_keys.py:23
 msgid "click to see the most recently updated questions"
@@ -2317,8 +2318,8 @@ msgid "click to see the least answered questions"
 msgstr ""
 
 #: const/message_keys.py:25
-msgid "by answers"
-msgstr "answers"
+msgid "answers"
+msgstr ""
 
 #: const/message_keys.py:26
 msgid "click to see the most answered questions"
@@ -2329,8 +2330,8 @@ msgid "click to see least voted questions"
 msgstr ""
 
 #: const/message_keys.py:28
-msgid "by votes"
-msgstr "votes"
+msgid "votes"
+msgstr ""
 
 #: const/message_keys.py:29
 msgid "click to see most voted questions"
@@ -2391,8 +2392,8 @@ msgid "Your user name (<i>required</i>)"
 msgstr ""
 
 #: deps/django_authopenid/forms.py:450
-msgid "Incorrect username."
-msgstr "sorry, there is no such user name"
+msgid "sorry, there is no such user name"
+msgstr ""
 
 #: deps/django_authopenid/urls.py:9 deps/django_authopenid/urls.py:12
 #: deps/django_authopenid/urls.py:15 setup_templates/settings.py:210
@@ -2753,14 +2754,14 @@ msgstr[1] ""
 
 #: management/commands/send_email_alerts.py:423
 #, python-format
-msgid "%(name)s, this is an update message header for %(num)d question"
-msgid_plural "%(name)s, this is an update message header for %(num)d questions"
-msgstr[0] ""
-"<p>Dear %(name)s,</p></p>The following question has been updated on the Q&A "
+msgid ""
+"<p>Dear %(name)s,</p><p>The following question has been updated on %(sitename)s"
 "forum:</p>"
-msgstr[1] ""
+msgid_plural ""
 "<p>Dear %(name)s,</p><p>The following %(num)d questions have been updated on "
-"the Q&A forum:</p>"
+"%(sitename)s</p>"
+msgstr[0] ""
+msgstr[1] ""
 
 #: management/commands/send_email_alerts.py:440
 msgid "new question"
@@ -2769,14 +2770,12 @@ msgstr ""
 #: management/commands/send_email_alerts.py:465
 #, python-format
 msgid ""
-"go to %(email_settings_link)s to change frequency of email updates or "
-"%(admin_email)s administrator"
-msgstr ""
 "<p>Please remember that you can always <a "
 "href='%(email_settings_link)s'>adjust</a> frequency of the email updates or "
 "turn them off entirely.<br/>If you believe that this message was sent in an "
 "error, please email about it the forum administrator at %(admin_email)s.</"
-"p><p>Sincerely,</p><p>Your friendly Q&A forum server.</p>"
+"p><p>Sincerely,</p><p>Your friendly %(sitename)s server.</p>"
+msgstr ""
 
 #: management/commands/send_unanswered_question_reminders.py:58
 #, python-format
@@ -2823,8 +2822,8 @@ msgid ""
 msgstr ""
 
 #: models/__init__.py:386
-msgid "cannot vote for own posts"
-msgstr "Sorry, you cannot vote for your own posts"
+msgid "Sorry, you cannot vote for your own posts"
+msgstr ""
 
 #: models/__init__.py:389
 msgid "Sorry your account appears to be blocked "
@@ -2837,12 +2836,12 @@ msgstr ""
 #: models/__init__.py:404
 #, python-format
 msgid ">%(points)s points required to upvote"
-msgstr ">%(points)s points required to upvote "
+msgstr ""
 
 #: models/__init__.py:410
 #, python-format
 msgid ">%(points)s points required to downvote"
-msgstr ">%(points)s points required to downvote "
+msgstr ""
 
 #: models/__init__.py:425
 msgid "Sorry, blocked users cannot upload files"
@@ -2854,23 +2853,21 @@ msgstr ""
 
 #: models/__init__.py:428
 #, python-format
-msgid ""
-"uploading images is limited to users with >%(min_rep)s reputation points"
-msgstr "sorry, file uploading requires karma >%(min_rep)s"
+msgid "sorry, file uploading requires karma >%(min_rep)s"
+msgstr ""
 
 #: models/__init__.py:447 models/__init__.py:514 models/__init__.py:980
-msgid "blocked users cannot post"
-msgstr ""
+msgid ""
 "Sorry, your account appears to be blocked and you cannot make new posts "
 "until this issue is resolved. Please contact the forum administrator to "
 "reach a resolution."
+msgstr ""
 
 #: models/__init__.py:448 models/__init__.py:983
-msgid "suspended users cannot post"
-msgstr ""
-"Sorry, your account appears to be suspended and you cannot make new posts "
+msgid "Sorry, your account appears to be suspended and you cannot make new posts "
 "until this issue is resolved. You can, however edit your existing posts. "
 "Please contact the forum administrator to reach a resolution."
+msgstr ""
 
 #: models/__init__.py:475
 #, python-format
@@ -2993,57 +2990,50 @@ msgid ""
 msgstr ""
 
 #: models/__init__.py:753
-msgid "cannot flag message as offensive twice"
-msgstr "You have flagged this question before and cannot do it more than once"
+msgid "You have flagged this question before and cannot do it more than once"
+msgstr ""
 
 #: models/__init__.py:758
-msgid "blocked users cannot flag posts"
+msgid "Sorry, since your account is blocked you cannot flag posts as offensive"
 msgstr ""
-"Sorry, since your account is blocked you cannot flag posts as offensive"
 
 #: models/__init__.py:760
-msgid "suspended users cannot flag posts"
-msgstr ""
-"Sorry, your account appears to be suspended and you cannot make new posts "
+msgid "Sorry, your account appears to be suspended and you cannot make new posts "
 "until this issue is resolved. You can, however edit your existing posts. "
 "Please contact the forum administrator to reach a resolution."
+msgstr ""
 
 #: models/__init__.py:762
 #, python-format
-msgid "need > %(min_rep)s points to flag spam"
-msgstr ""
-"Sorry, to flag posts as offensive a minimum reputation of %(min_rep)s is "
+msgid "Sorry, to flag posts as offensive a minimum reputation of %(min_rep)s is "
 "required"
+msgstr ""
 
 #: models/__init__.py:781
 #, python-format
-msgid "%(max_flags_per_day)s exceeded"
-msgstr ""
-"Sorry, you have exhausted the maximum number of %(max_flags_per_day)s "
+msgid "Sorry, you have exhausted the maximum number of %(max_flags_per_day)s "
 "offensive flags per day."
+msgstr ""
 
 #: models/__init__.py:792
 msgid "cannot remove non-existing flag"
 msgstr ""
 
 #: models/__init__.py:797
-msgid "blocked users cannot remove flags"
-msgstr "Sorry, since your account is blocked you cannot remove flags"
+msgid "Sorry, since your account is blocked you cannot remove flags"
+msgstr ""
 
 #: models/__init__.py:799
-msgid "suspended users cannot remove flags"
-msgstr ""
-"Sorry, your account appears to be suspended and you cannot remove flags. "
+msgid "Sorry, your account appears to be suspended and you cannot remove flags. "
 "Please contact the forum administrator to reach a resolution."
+msgstr ""
 
 #: models/__init__.py:803
 #, python-format
-msgid "need > %(min_rep)d point to remove flag"
-msgid_plural "need > %(min_rep)d points to remove flag"
+msgid "Sorry, to flag posts a minimum reputation of %(min_rep)d is required"
+msgid_plural "Sorry, to flag posts a minimum reputation of %(min_rep)d is required"
 msgstr[0] ""
-"Sorry, to flag posts a minimum reputation of %(min_rep)d is required"
 msgstr[1] ""
-"Sorry, to flag posts a minimum reputation of %(min_rep)d is required"
 
 #: models/__init__.py:822
 msgid "you don't have the permission to remove all flags"
@@ -3089,8 +3079,8 @@ msgid "Sorry, to delete comments reputation of %(min_rep)s is required"
 msgstr ""
 
 #: models/__init__.py:912
-msgid "cannot revoke old vote"
-msgstr "sorry, but older votes cannot be revoked"
+msgid "sorry, but older votes cannot be revoked"
+msgstr ""
 
 #: models/__init__.py:1387 utils/functions.py:78
 #, python-format
@@ -3593,8 +3583,8 @@ msgstr ""
 #: skins/common/templates/authopenid/changeemail.html:2
 #: skins/common/templates/authopenid/changeemail.html:8
 #: skins/common/templates/authopenid/changeemail.html:36
-msgid "Change email"
-msgstr "Change Email"
+msgid "Change Email"
+msgstr ""
 
 #: skins/common/templates/authopenid/changeemail.html:10
 msgid "Save your email address"
@@ -3602,16 +3592,15 @@ msgstr ""
 
 #: skins/common/templates/authopenid/changeemail.html:15
 #, python-format
-msgid "change %(email)s info"
-msgstr ""
+msgid ""
 "<span class=\"strong big\">Enter your new email into the box below</span> if "
 "you'd like to use another email for <strong>update subscriptions</strong>."
 "<br>Currently you are using <strong>%(email)s</strong>"
+msgstr ""
 
 #: skins/common/templates/authopenid/changeemail.html:17
 #, python-format
-msgid "here is why email is required, see %(gravatar_faq_url)s"
-msgstr ""
+msgid ""
 "<span class='strong big'>Please enter your email address in the box below.</"
 "span> Valid email address is required on this Q&amp;A forum. If you like, "
 "you can <strong>receive updates</strong> on interesting questions or entire "
@@ -3619,17 +3608,16 @@ msgstr ""
 "href='%(gravatar_faq_url)s'><strong>gravatar</strong></a> image for your "
 "account. Email addresses are never shown or otherwise shared with anybody "
 "else."
+msgstr ""
 
 #: skins/common/templates/authopenid/changeemail.html:29
-msgid "Your new Email"
-msgstr ""
-"<strong>Your new Email:</strong> (will <strong>not</strong> be shown to "
+msgid "<strong>Your new Email:</strong> (will <strong>not</strong> be shown to "
 "anyone, must be valid)"
+msgstr ""
 
 #: skins/common/templates/authopenid/changeemail.html:29
-msgid "Your Email"
+msgid "<strong>Your Email</strong> (<i>must be valid, never shown to others</i>)"
 msgstr ""
-"<strong>Your Email</strong> (<i>must be valid, never shown to others</i>)"
 
 #: skins/common/templates/authopenid/changeemail.html:36
 msgid "Save Email"
@@ -3653,14 +3641,13 @@ msgstr ""
 
 #: skins/common/templates/authopenid/changeemail.html:48
 #, python-format
-msgid "validate %(email)s info or go to %(change_email_url)s"
-msgstr ""
-"<span class=\"strong big\">An email with a validation link has been sent to "
+msgid "<span class=\"strong big\">An email with a validation link has been sent to "
 "%(email)s.</span> Please <strong>follow the emailed link</strong> with your "
 "web browser. Email validation is necessary to help insure the proper use of "
 "email on <span class=\"orange\">Q&amp;A</span>. If you would like to use "
 "<strong>another email</strong>, please <a "
 "href='%(change_email_url)s'><strong>change it again</strong></a>."
+msgstr ""
 
 #: skins/common/templates/authopenid/changeemail.html:52
 msgid "Email not changed"
@@ -3668,12 +3655,11 @@ msgstr ""
 
 #: skins/common/templates/authopenid/changeemail.html:55
 #, python-format
-msgid "old %(email)s kept, if you like go to %(change_email_url)s"
-msgstr ""
-"<span class=\"strong big\">Your email address %(email)s has not been changed."
+msgid "<span class=\"strong big\">Your email address %(email)s has not been changed."
 "</span> If you decide to change it later - you can always do it by editing "
 "it in your user profile or by using the <a "
 "href='%(change_email_url)s'><strong>previous form</strong></a> again."
+msgstr ""
 
 #: skins/common/templates/authopenid/changeemail.html:59
 msgid "Email changed"
@@ -3681,38 +3667,35 @@ msgstr ""
 
 #: skins/common/templates/authopenid/changeemail.html:62
 #, python-format
-msgid "your current %(email)s can be used for this"
-msgstr ""
-"<span class='big strong'>Your email address is now set to %(email)s.</span> "
+msgid "<span class='big strong'>Your email address is now set to %(email)s.</span> "
 "Updates on the questions that you like most will be sent to this address. "
 "Email notifications are sent once a day or less frequently - only when there "
 "are any news."
+msgstr ""
 
 #: skins/common/templates/authopenid/changeemail.html:66
 msgid "Email verified"
 msgstr ""
 
 #: skins/common/templates/authopenid/changeemail.html:69
-msgid "thanks for verifying email"
-msgstr ""
-"<span class=\"big strong\">Thank you for verifying your email!</span> Now "
+msgid "<span class=\"big strong\">Thank you for verifying your email!</span> Now "
 "you can <strong>ask</strong> and <strong>answer</strong> questions. Also if "
 "you find a very interesting question you can <strong>subscribe for the "
 "updates</strong> - then will be notified about changes <strong>once a day</"
 "strong> or less frequently."
+msgstr ""
 
 #: skins/common/templates/authopenid/changeemail.html:73
-msgid "email key not sent"
-msgstr "Validation email not sent"
+msgid "Validation email not sent"
+msgstr ""
 
 #: skins/common/templates/authopenid/changeemail.html:76
 #, python-format
-msgid "email key not sent %(email)s change email here %(change_link)s"
-msgstr ""
-"<span class='big strong'>Your current email address %(email)s has been "
+msgid "<span class='big strong'>Your current email address %(email)s has been "
 "validated before</span> so the new key was not sent. You can <a "
 "href='%(change_link)s'>change</a> email used for update subscriptions if "
 "necessary."
+msgstr ""
 
 #: skins/common/templates/authopenid/complete.html:21
 #: skins/common/templates/authopenid/complete.html:23
@@ -3721,24 +3704,17 @@ msgstr ""
 
 #: skins/common/templates/authopenid/complete.html:27
 #, python-format
-msgid "register new %(provider)s account info, see %(gravatar_faq_url)s"
-msgstr ""
-"<p><span class=\"big strong\">You are here for the first time with your "
+msgid "<p><span class=\"big strong\">You are here for the first time with your "
 "%(provider)s login.</span> Please create your <strong>screen name</strong> "
 "and save your <strong>email</strong> address. Saved email address will let "
 "you <strong>subscribe for the updates</strong> on the most interesting "
 "questions and will be used to create and retrieve your unique avatar image - "
 "<a href='%(gravatar_faq_url)s'><strong>gravatar</strong></a>.</p>"
+msgstr ""
 
 #: skins/common/templates/authopenid/complete.html:30
 #, python-format
-msgid ""
-"%(username)s already exists, choose another name for \n"
-"                            %(provider)s. Email is required too, see "
-"%(gravatar_faq_url)s\n"
-"                        "
-msgstr ""
-"<p><span class='strong big'>Oops... looks like screen name %(username)s is "
+msgid "<p><span class='strong big'>Oops... looks like screen name %(username)s is "
 "already used in another account.</span></p><p>Please choose another screen "
 "name to use with your %(provider)s login. Also, a valid email address is "
 "required on the <span class='orange'>Q&amp;A</span> forum. Your email is "
@@ -3746,12 +3722,11 @@ msgstr ""
 "strong></a> image for your account. If you like, you can <strong>receive "
 "updates</strong> on the interesting questions or entire forum by email. "
 "Email addresses are never shown or otherwise shared with anybody else.</p>"
+msgstr ""
 
 #: skins/common/templates/authopenid/complete.html:34
 #, python-format
 msgid ""
-"register new external %(provider)s account info, see %(gravatar_faq_url)s"
-msgstr ""
 "<p><span class=\"big strong\">You are here for the first time with your "
 "%(provider)s login.</span></p><p>You can either keep your <strong>screen "
 "name</strong> the same as your %(provider)s login name  or choose some other "
@@ -3760,41 +3735,40 @@ msgstr ""
 "most interesting questions. Email address is also used to create and "
 "retrieve your unique avatar image - <a "
 "href='%(gravatar_faq_url)s'><strong>gravatar</strong></a>.</p>"
+"register new external %(provider)s account info, see %(gravatar_faq_url)s"
+msgstr ""
 
 #: skins/common/templates/authopenid/complete.html:37
 #, python-format
-msgid "register new Facebook connect account info, see %(gravatar_faq_url)s"
-msgstr ""
-"<p><span class=\"big strong\">You are here for the first time with your "
+msgid "<p><span class=\"big strong\">You are here for the first time with your "
 "Facebook login.</span> Please create your <strong>screen name</strong> and "
 "save your <strong>email</strong> address. Saved email address will let you "
 "<strong>subscribe for the updates</strong> on the most interesting questions "
 "and will be used to create and retrieve your unique avatar image - <a "
 "href='%(gravatar_faq_url)s'><strong>gravatar</strong></a>.</p>"
+msgstr ""
 
 #: skins/common/templates/authopenid/complete.html:40
 msgid "This account already exists, please use another."
 msgstr ""
 
 #: skins/common/templates/authopenid/complete.html:59
-msgid "Screen name label"
-msgstr "<strong>Screen Name</strong> (<i>will be shown to others</i>)"
+msgid "<strong>Screen Name</strong> (<i>will be shown to others</i>)"
+msgstr ""
 
 #: skins/common/templates/authopenid/complete.html:66
-msgid "Email address label"
-msgstr ""
-"<strong>Email Address</strong> (<i>will <strong>not</strong> be shared with "
+msgid "<strong>Email Address</strong> (<i>will <strong>not</strong> be shared with "
 "anyone, must be valid</i>)"
+msgstr ""
 
 #: skins/common/templates/authopenid/complete.html:72
 #: skins/common/templates/authopenid/signup_with_password.html:36
-msgid "receive updates motivational blurb"
+msgid "<strong>Receive forum updates by email</strong> - this will help our "
+community grow and become more useful.<br/>By default "
+<span class='orange'>Q&amp;A</span> forum sends up to <strong>one email digest per "
+week</strong>  - only when there is anything new.<br/>If you like, please "
+adjust this now or any time later from your user account."
 msgstr ""
-"<strong>Receive forum updates by email</strong> - this will help our "
-"community grow and become more useful.<br/>By default <span "
-"class='orange'>Q&amp;A</span> forum sends up to <strong>one email digest per "
-"week</strong>  - only when there is anything new.<br/>If you like, please "
-"adjust this now or any time later from your user account."
 
 #: skins/common/templates/authopenid/complete.html:76
 #: skins/common/templates/authopenid/signup_with_password.html:40
@@ -3833,10 +3807,8 @@ msgstr ""
 #: skins/common/templates/authopenid/email_validation.txt:13
 msgid ""
 "Sincerely,\n"
-"Forum Administrator"
-msgstr ""
-"Sincerely,\n"
 "Q&A Forum Administrator"
+msgstr ""
 
 #: skins/common/templates/authopenid/email_validation.txt:1
 msgid "Greetings from the Q&A forum"
@@ -3953,8 +3925,8 @@ msgid "Password"
 msgstr ""
 
 #: skins/common/templates/authopenid/signin.html:106
-msgid "Login"
-msgstr "Sign in"
+msgid "Sign in"
+msgstr ""
 
 #: skins/common/templates/authopenid/signin.html:113
 msgid "To change your password - please enter the new one twice, then submit"
@@ -4022,28 +3994,6 @@ msgstr ""
 msgid "Why use OpenID?"
 msgstr ""
 
-#: skins/common/templates/authopenid/signin.html:223
-msgid "with openid it is easier"
-msgstr "With the OpenID you don't need to create new username and password."
-
-#: skins/common/templates/authopenid/signin.html:226
-msgid "reuse openid"
-msgstr "You can safely re-use the same login for all OpenID-enabled websites."
-
-#: skins/common/templates/authopenid/signin.html:229
-msgid "openid is widely adopted"
-msgstr ""
-"There are > 160,000,000 OpenID account in use. Over 10,000 sites are OpenID-"
-"enabled."
-
-#: skins/common/templates/authopenid/signin.html:232
-msgid "openid is supported open standard"
-msgstr "OpenID is based on an open standard, supported by many organizations."
-
-#: skins/common/templates/authopenid/signin.html:236
-msgid "Find out more"
-msgstr ""
-
 #: skins/common/templates/authopenid/signin.html:237
 msgid "Get OpenID"
 msgstr ""
@@ -4065,13 +4015,12 @@ msgid "Create login name and password"
 msgstr ""
 
 #: skins/common/templates/authopenid/signup_with_password.html:26
-msgid "Traditional signup info"
-msgstr ""
-"<span class='strong big'>If you prefer, create your forum login name and "
+msgid "<span class='strong big'>If you prefer, create your forum login name and "
 "password here. However</span>, please keep in mind that we also support "
 "<strong>OpenID</strong> login method. With <strong>OpenID</strong> you can "
 "simply reuse your external login (e.g. Gmail or AOL) without ever sharing "
 "your login details with anyone and having to remember yet another password."
+msgstr ""
 
 #: skins/common/templates/authopenid/signup_with_password.html:44
 msgid ""
@@ -4080,8 +4029,8 @@ msgid ""
 msgstr ""
 
 #: skins/common/templates/authopenid/signup_with_password.html:47
-msgid "Create Account"
-msgstr "Signup"
+msgid "Signup"
+msgstr ""
 
 #: skins/common/templates/authopenid/signup_with_password.html:49
 msgid "or"
@@ -4115,7 +4064,7 @@ msgstr ""
 
 #: skins/common/templates/avatar/change.html:4
 msgid "change avatar"
-msgstr "Retag question"
+msgstr ""
 
 #: skins/common/templates/avatar/change.html:17
 msgid "Choose new Default"
@@ -4145,12 +4094,12 @@ msgid "Delete These"
 msgstr ""
 
 #: skins/common/templates/question/answer_controls.html:5
-msgid "answer permanent link"
-msgstr "permanent link"
+msgid "permanent link"
+msgstr ""
 
 #: skins/common/templates/question/answer_controls.html:6
-msgid "permanent link"
-msgstr "link"
+msgid "link"
+msgstr ""
 
 #: skins/common/templates/question/answer_controls.html:11
 #: skins/common/templates/question/question_controls.html:3
@@ -4247,8 +4196,8 @@ msgid "hide preview"
 msgstr ""
 
 #: skins/common/templates/widgets/related_tags.html:3
-msgid "Related tags"
-msgstr "Tags"
+msgid "Tags"
+msgstr ""
 
 #: skins/common/templates/widgets/tag_selector.html:4
 msgid "Interesting tags"
@@ -4340,7 +4289,7 @@ msgstr ""
 
 #: skins/default/templates/500.jinja.html:13
 msgid "see tags"
-msgstr "Tags"
+msgstr ""
 
 #: skins/default/templates/answer_edit.html:4
 #: skins/default/templates/answer_edit.html:10
@@ -4376,8 +4325,8 @@ msgid "show preview"
 msgstr ""
 
 #: skins/default/templates/ask.html:4
-msgid "Ask a question"
-msgstr "Ask Your Question"
+msgid "Ask Your Question"
+msgstr ""
 
 #: skins/default/templates/badge.html:5 skins/default/templates/badge.html:9
 #: skins/default/templates/user_profile/user_recent.html:19
@@ -4409,8 +4358,8 @@ msgstr[0] ""
 msgstr[1] ""
 
 #: skins/default/templates/badges.html:3
-msgid "Badges summary"
-msgstr "Badges"
+msgid "Badges"
+msgstr ""
 
 #: skins/default/templates/badges.html:5
 msgid "Badges"
@@ -4424,12 +4373,9 @@ msgstr ""
 #, python-format
 msgid ""
 "Below is the list of available badges and number \n"
-"of times each type of badge has been awarded. Give us feedback at "
-"%(feedback_faq_url)s.\n"
-msgstr ""
-"Below is the list of available badges and number \n"
 "    of times each type of badge has been awarded. Have ideas about fun "
 "badges? Please, give us your <a href='%(feedback_faq_url)s'>feedback</a>\n"
+msgstr ""
 
 #: skins/default/templates/badges.html:35
 msgid "Community badges"
@@ -4440,10 +4386,10 @@ msgid "gold badge: the highest honor and is very rare"
 msgstr ""
 
 #: skins/default/templates/badges.html:40
-msgid "gold badge description"
-msgstr ""
+msgid ""
 "Gold badge is the highest award in this community. To obtain it have to show "
 "profound knowledge and ability in addition to your active participation."
+msgstr ""
 
 #: skins/default/templates/badges.html:45
 msgid ""
@@ -4451,17 +4397,16 @@ msgid ""
 msgstr ""
 
 #: skins/default/templates/badges.html:49
-msgid "silver badge description"
+msgid "silver badge: occasionally awarded for the very high quality contributions"
 msgstr ""
-"silver badge: occasionally awarded for the very high quality contributions"
 
 #: skins/default/templates/badges.html:52
 msgid "bronze badge: often given as a special honor"
 msgstr ""
 
 #: skins/default/templates/badges.html:56
-msgid "bronze badge description"
-msgstr "bronze badge: often given as a special honor"
+msgid "bronze badge: often given as a special honor"
+msgstr ""
 
 #: skins/default/templates/close.html:3 skins/default/templates/close.html:5
 msgid "Close question"
@@ -4502,15 +4447,13 @@ msgstr ""
 
 #: skins/default/templates/faq_static.html:8
 msgid ""
-"Before asking the question - please make sure to use search to see whether "
-"your question has alredy been answered."
-msgstr ""
 "Before you ask - please make sure to search for a similar question. You can "
 "search questions by their title or tags."
+msgstr ""
 
 #: skins/default/templates/faq_static.html:10
-msgid "What questions should I avoid asking?"
-msgstr "What kinds of questions should be avoided?"
+msgid "What kinds of questions should be avoided?"
+msgstr ""
 
 #: skins/default/templates/faq_static.html:11
 msgid ""
@@ -4524,14 +4467,11 @@ msgstr ""
 
 #: skins/default/templates/faq_static.html:14
 msgid ""
-"is a Q&A site, not a discussion group. Therefore - please avoid having "
-"discussions in your answers, comment facility allows some space for brief "
-"discussions."
-msgstr ""
 "is a <strong>question and answer</strong> site - <strong>it is not a "
 "discussion group</strong>. Please avoid holding debates in your answers as "
 "they tend to dilute the essense of questions and answers. For the brief "
 "discussions please use commenting facility."
+msgstr ""
 
 #: skins/default/templates/faq_static.html:15
 msgid "Who moderates this community?"
@@ -4547,23 +4487,21 @@ msgstr ""
 
 #: skins/default/templates/faq_static.html:18
 msgid ""
-"The reputation system allows users earn the authorization to perform a "
-"variety of moderation tasks."
-msgstr ""
 "Karma system allows users to earn rights to perform a variety of moderation "
 "tasks"
+msgstr ""
 
 #: skins/default/templates/faq_static.html:20
-msgid "How does reputation system work?"
-msgstr "How does karma system work?"
+msgid "How does karma system work?"
+msgstr ""
 
 #: skins/default/templates/faq_static.html:21
-msgid "Rep system summary"
-msgstr ""
+msgid ""
 "When a question or answer is upvoted, the user who posted them will gain "
 "some points, which are called \"karma points\". These points serve as a "
 "rough measure of the community trust to him/her. Various moderation tasks "
 "are gradually assigned to the users based on those points."
+msgstr ""
 
 #: skins/default/templates/faq_static.html:22
 #, python-format
@@ -4617,12 +4555,11 @@ msgid "delete any comment"
 msgstr ""
 
 #: skins/default/templates/faq_static.html:74
-msgid "what is gravatar"
-msgstr "How to change my picture (gravatar) and what is gravatar?"
+msgid "How to change my picture (gravatar) and what is gravatar?"
+msgstr ""
 
 #: skins/default/templates/faq_static.html:75
-msgid "gravatar faq info"
-msgstr ""
+msgid ""
 "<p>The picture that appears on the users profiles is called "
 "<strong>gravatar</strong> (which means <strong>g</strong>lobally <strong>r</"
 "strong>ecognized <strong>avatar</strong>).</p><p>Here is how it works: a "
@@ -4636,6 +4573,7 @@ msgstr ""
 "<a href='http://gravatar.com'><strong>gravatar.com</strong></a> (just please "
 "be sure to use the same email address that you used to register with us). "
 "Default image that looks like a kitchen tile is generated automatically.</p>"
+msgstr ""
 
 #: skins/default/templates/faq_static.html:76
 msgid "To register, do I need to create new password?"
@@ -4677,11 +4615,9 @@ msgstr ""
 #: skins/default/templates/faq_static.html:85
 #, python-format
 msgid ""
-"Please ask your question at %(ask_question_url)s, help make our community "
-"better!"
-msgstr ""
 "Please <a href='%(ask_question_url)s'>ask</a> your question, help make our "
 "community better!"
+msgstr ""
 
 #: skins/default/templates/feedback.html:3
 msgid "Feedback"
@@ -4976,8 +4912,8 @@ msgstr ""
 #: skins/default/templates/macros.html:258
 #: skins/default/templates/macros.html:266
 #: skins/default/templates/question/javascript.html:19
-msgid "add comment"
-msgstr "post a comment"
+msgid "post a comment"
+msgstr ""
 
 #: skins/default/templates/macros.html:259
 #, python-format
@@ -5026,8 +4962,8 @@ msgstr ""
 #: skins/default/templates/macros.html:588
 #: skins/default/templates/macros.html:595
 #, python-format
-msgid "page number %(num)s"
-msgstr "page %(num)s"
+msgid "page %(num)s"
+msgstr ""
 
 #: skins/default/templates/macros.html:560
 #: skins/default/templates/macros.html:599
@@ -5078,8 +5014,8 @@ msgstr ""
 
 #: skins/default/templates/question_retag.html:3
 #: skins/default/templates/question_retag.html:5
-msgid "Change tags"
-msgstr "Retag question"
+msgid "Retag question"
+msgstr ""
 
 #: skins/default/templates/question_retag.html:21
 msgid "Retag"
@@ -5159,10 +5095,6 @@ msgstr ""
 msgid "Subscribe"
 msgstr ""
 
-#: skins/default/templates/tags.html:4 skins/default/templates/tags.html:10
-msgid "Tag list"
-msgstr "Tags"
-
 #: skins/default/templates/tags.html:8
 #, python-format
 msgid "Tags, matching \"%(stag)s\""
@@ -5203,8 +5135,8 @@ msgstr ""
 
 #: skins/default/templates/users.html:15
 #: skins/default/templates/user_profile/user_info.html:25
-msgid "reputation"
-msgstr "karma"
+msgid "karma"
+msgstr ""
 
 #: skins/default/templates/users.html:20
 msgid "see people who joined most recently"
@@ -5386,25 +5318,21 @@ msgid "oldest answers will be shown first"
 msgstr ""
 
 #: skins/default/templates/question/answer_tab_bar.html:15
-msgid "oldest answers"
-msgstr "oldest"
+msgid "oldest"
+msgstr ""
 
 #: skins/default/templates/question/answer_tab_bar.html:17
 msgid "newest answers will be shown first"
 msgstr ""
 
 #: skins/default/templates/question/answer_tab_bar.html:18
-msgid "newest answers"
-msgstr "newest"
+msgid "newest"
+msgstr ""
 
 #: skins/default/templates/question/answer_tab_bar.html:20
 msgid "most voted answers will be shown first"
 msgstr ""
 
-#: skins/default/templates/question/answer_tab_bar.html:21
-msgid "popular answers"
-msgstr "most voted"
-
 #: skins/default/templates/question/content.html:40
 #: skins/default/templates/question/new_answer_form.html:48
 msgid "Answer Your Own Question"
@@ -5423,41 +5351,41 @@ msgid "Be the first one to answer this question!"
 msgstr ""
 
 #: skins/default/templates/question/new_answer_form.html:32
-msgid "you can answer anonymously and then login"
-msgstr ""
+msgid ""
 "<span class='strong big'>Please start posting your answer anonymously</span> "
 "- your answer will be saved within the current session and published after "
 "you log in or create a new account. Please try to give a <strong>substantial "
 "answer</strong>, for discussions, <strong>please use comments</strong> and "
 "<strong>please do remember to vote</strong> (after you log in)!"
+msgstr ""
 
 #: skins/default/templates/question/new_answer_form.html:36
-msgid "answer your own question only to give an answer"
-msgstr ""
+msgid ""
 "<span class='big strong'>You are welcome to answer your own question</span>, "
 "but please make sure to give an <strong>answer</strong>. Remember that you "
 "can always <strong>revise your original question</strong>. Please "
 "<strong>use comments for discussions</strong>  and <strong>please don't "
 "forget to vote :)</strong> for the answers that you liked (or perhaps did "
 "not like)! "
+msgstr ""
 
 #: skins/default/templates/question/new_answer_form.html:38
-msgid "please only give an answer, no discussions"
-msgstr ""
+msgid ""
 "<span class='big strong'>Please try to give a substantial answer</span>. If "
 "you wanted to comment on the question or answer, just <strong>use the "
 "commenting tool</strong>. Please remember that you can always <strong>revise "
 "your answers</strong> - no need to answer the same question twice. Also, "
 "please <strong>don't forget to vote</strong> - it really helps to select the "
 "best questions and answers!"
+msgstr ""
 
 #: skins/default/templates/question/new_answer_form.html:45
-msgid "Login/Signup to Post Your Answer"
-msgstr "Login/Signup to Post"
+msgid "Login/Signup to Post"
+msgstr ""
 
 #: skins/default/templates/question/new_answer_form.html:50
-msgid "Answer the question"
-msgstr "Post Your Answer"
+msgid "Post Your Answer"
+msgstr ""
 
 #: skins/default/templates/question/sharing_prompt_phrase.html:2
 #, python-format
@@ -5528,56 +5456,34 @@ msgid "Stats"
 msgstr ""
 
 #: skins/default/templates/question/sidebar.html:46
-msgid "question asked"
-msgstr "Asked"
+msgid "Asked"
+msgstr ""
 
 #: skins/default/templates/question/sidebar.html:49
-msgid "question was seen"
-msgstr "Seen"
+msgid "Seen"
+msgstr ""
 
 #: skins/default/templates/question/sidebar.html:49
 msgid "times"
 msgstr ""
 
 #: skins/default/templates/question/sidebar.html:52
-msgid "last updated"
-msgstr "Last updated"
+msgid "Last updated"
+msgstr ""
 
 #: skins/default/templates/question/sidebar.html:60
 msgid "Related questions"
 msgstr ""
 
-#: skins/default/templates/question/subscribe_by_email_prompt.html:7
-#: skins/default/templates/question/subscribe_by_email_prompt.html:9
-msgid "Notify me once a day when there are any new answers"
-msgstr ""
-"<strong>Notify me</strong> once a day by email when there are any new "
-"answers or updates"
-
 #: skins/default/templates/question/subscribe_by_email_prompt.html:11
-msgid "Notify me weekly when there are any new answers"
+msgid "Email me when there are any new answers"
 msgstr ""
-"<strong>Notify me</strong> weekly when there are any new answers or updates"
-
-#: skins/default/templates/question/subscribe_by_email_prompt.html:13
-msgid "Notify me immediately when there are any new answers"
-msgstr ""
-"<strong>Notify me</strong> immediately when there are any new answers or "
-"updates"
-
-#: skins/default/templates/question/subscribe_by_email_prompt.html:16
-#, python-format
-msgid ""
-"You can always adjust frequency of email updates from your %(profile_url)s"
-msgstr ""
-"(note: you can always <strong><a href='%(profile_url)s?"
-"sort=email_subscriptions'>change</a></strong> how often you receive updates)"
 
 #: skins/default/templates/question/subscribe_by_email_prompt.html:21
-msgid "once you sign in you will be able to subscribe for any updates here"
-msgstr ""
+msgid ""
 "<span class='strong'>Here</span> (once you log in) you will be able to sign "
 "up for the periodic email updates about this question."
+msgstr ""
 
 #: skins/default/templates/user_profile/user.html:12
 #, python-format
@@ -5629,17 +5535,17 @@ msgid "Email subscription settings"
 msgstr ""
 
 #: skins/default/templates/user_profile/user_email_subscriptions.html:8
-msgid "email subscription settings info"
-msgstr ""
+msgid ""
 "<span class='big strong'>Adjust frequency of email updates.</span> Receive "
 "updates on interesting questions by email, <strong><br/>help the community</"
 "strong> by answering questions of your colleagues. If you do not wish to "
 "receive emails - select 'no email' on all items below.<br/>Updates are only "
 "sent when there is any new activity on selected items."
+msgstr ""
 
 #: skins/default/templates/user_profile/user_email_subscriptions.html:22
-msgid "Stop sending email"
-msgstr "Stop Email"
+msgid "Stop Email"
+msgstr ""
 
 #: skins/default/templates/user_profile/user_favorites.html:4
 #: skins/default/templates/user_profile/user_tabs.html:27
@@ -5703,7 +5609,7 @@ msgstr ""
 
 #: skins/default/templates/user_profile/user_inbox.html:68
 msgid "delete post"
-msgstr "post a comment"
+msgstr ""
 
 #: skins/default/templates/user_profile/user_info.html:36
 msgid "update profile"
@@ -5718,16 +5624,16 @@ msgid "real name"
 msgstr ""
 
 #: skins/default/templates/user_profile/user_info.html:58
-msgid "member for"
-msgstr "member since"
+msgid "member since"
+msgstr ""
 
 #: skins/default/templates/user_profile/user_info.html:63
 msgid "last seen"
 msgstr ""
 
 #: skins/default/templates/user_profile/user_info.html:69
-msgid "user website"
-msgstr "website"
+msgid "website"
+msgstr ""
 
 #: skins/default/templates/user_profile/user_info.html:75
 msgid "location"
@@ -5738,8 +5644,8 @@ msgid "age"
 msgstr ""
 
 #: skins/default/templates/user_profile/user_info.html:83
-msgid "age unit"
-msgstr "years old"
+msgid "years old"
+msgstr ""
 
 #: skins/default/templates/user_profile/user_info.html:88
 msgid "todays unused votes"
@@ -5874,10 +5780,6 @@ msgstr ""
 msgid "source"
 msgstr ""
 
-#: skins/default/templates/user_profile/user_reputation.html:4
-msgid "karma"
-msgstr ""
-
 #: skins/default/templates/user_profile/user_reputation.html:11
 msgid "Your karma change log."
 msgstr ""
@@ -5975,29 +5877,21 @@ msgid "followers and followed users"
 msgstr ""
 
 #: skins/default/templates/user_profile/user_tabs.html:21
-msgid "graph of user reputation"
-msgstr "Graph of user karma"
-
-#: skins/default/templates/user_profile/user_tabs.html:23
-msgid "reputation history"
-msgstr "karma"
+msgid "Graph of user karma"
+msgstr ""
 
 #: skins/default/templates/user_profile/user_tabs.html:25
 msgid "questions that user is following"
 msgstr ""
 
 #: skins/default/templates/user_profile/user_tabs.html:29
-msgid "recent activity"
-msgstr "activity"
+msgid "activity"
+msgstr ""
 
 #: skins/default/templates/user_profile/user_tabs.html:34 views/users.py:671
 msgid "user vote record"
 msgstr ""
 
-#: skins/default/templates/user_profile/user_tabs.html:36
-msgid "casted votes"
-msgstr "votes"
-
 #: skins/default/templates/user_profile/user_tabs.html:40 views/users.py:761
 msgid "email subscription settings"
 msgstr ""
@@ -6006,25 +5900,26 @@ msgstr ""
 msgid "moderate this user"
 msgstr ""
 
+#: skins/default/templates/user_profile/user_tabs.html:36
 #: skins/default/templates/user_profile/user_votes.html:4
 msgid "votes"
 msgstr ""
 
 #: skins/default/templates/widgets/answer_edit_tips.html:3
-msgid "answer tips"
-msgstr "Tips"
+msgid "Tips"
+msgstr ""
 
 #: skins/default/templates/widgets/answer_edit_tips.html:6
-msgid "please make your answer relevant to this community"
-msgstr "ask a question interesting to this community"
+msgid "ask a question interesting to this community"
+msgstr ""
 
 #: skins/default/templates/widgets/answer_edit_tips.html:9
 msgid "try to give an answer, rather than engage into a discussion"
 msgstr ""
 
 #: skins/default/templates/widgets/answer_edit_tips.html:12
-msgid "please try to provide details"
-msgstr "provide enough details"
+msgid "provide enough details"
+msgstr ""
 
 #: skins/default/templates/widgets/answer_edit_tips.html:15
 #: skins/default/templates/widgets/question_edit_tips.html:11
@@ -6038,8 +5933,8 @@ msgstr ""
 
 #: skins/default/templates/widgets/answer_edit_tips.html:27
 #: skins/default/templates/widgets/question_edit_tips.html:22
-msgid "Markdown tips"
-msgstr "Markdown basics"
+msgid "Markdown basics"
+msgstr ""
 
 #: skins/default/templates/widgets/answer_edit_tips.html:31
 #: skins/default/templates/widgets/question_edit_tips.html:26
@@ -6094,38 +5989,35 @@ msgid "learn more about Markdown"
 msgstr ""
 
 #: skins/default/templates/widgets/ask_button.html:5
-msgid "ask a question"
-msgstr "Ask Your Question"
+msgid "Ask Your Question"
+msgstr ""
 
 #: skins/default/templates/widgets/ask_form.html:6
-msgid "login to post question info"
-msgstr ""
+msgid ""
 "<span class=\"strong big\">You are welcome to start submitting your question "
 "anonymously</span>. When you submit the post, you will be redirected to the "
 "login/signup page. Your question will be saved in the current session and "
 "will be published after you log in. Login/signup process is very simple. "
 "Login takes about 30 seconds, initial signup takes a minute or less."
+msgstr ""
 
 #: skins/default/templates/widgets/ask_form.html:10
 #, python-format
 msgid ""
-"must have valid %(email)s to post, \n"
-"                            see %(email_validation_faq_url)s\n"
-"                            "
-msgstr ""
 "<span class='strong big'>Looks like your email address, %(email)s has not "
 "yet been validated.</span> To post messages you must verify your email, "
 "please see <a href='%(email_validation_faq_url)s'>more details here</a>."
 "<br>You can submit your question now and validate email after that. Your "
-"question will saved as pending meanwhile. "
+"question will saved as pending meanwhile."
+msgstr ""
 
 #: skins/default/templates/widgets/ask_form.html:42
-msgid "Login/signup to post your question"
-msgstr "Login/Signup to Post"
+msgid "Login/Signup to Post"
+msgstr ""
 
 #: skins/default/templates/widgets/ask_form.html:44
-msgid "Ask your question"
-msgstr "Ask Your Question"
+msgid "Ask Your Question"
+msgstr ""
 
 #: skins/default/templates/widgets/contributors.html:3
 msgid "Contributors"
@@ -6170,17 +6062,9 @@ msgstr "people"
 msgid "badges"
 msgstr ""
 
-#: skins/default/templates/widgets/question_edit_tips.html:3
-msgid "question tips"
-msgstr "Tips"
-
 #: skins/default/templates/widgets/question_edit_tips.html:5
-msgid "please ask a relevant question"
-msgstr "ask a question interesting to this community"
-
-#: skins/default/templates/widgets/question_edit_tips.html:8
-msgid "please try provide enough details"
-msgstr "provide enough details"
+msgid "ask a question interesting to this community"
+msgstr ""
 
 #: skins/default/templates/widgets/question_summary.html:12
 msgid "view"
@@ -6237,16 +6121,16 @@ msgid "logout"
 msgstr "sign out"
 
 #: skins/default/templates/widgets/user_navigation.html:12
-msgid "login"
-msgstr "Hi, there! Please sign in"
+msgid "Hi, there! Please sign in"
+msgstr ""
 
 #: skins/default/templates/widgets/user_navigation.html:15
 msgid "settings"
 msgstr ""
 
 #: templatetags/extra_filters_jinja.py:279
-msgid "no items in counter"
-msgstr "no"
+msgid "no"
+msgstr ""
 
 #: utils/decorators.py:90 views/commands.py:73 views/commands.py:93
 msgid "Oops, apologies - there was some error"
@@ -6265,8 +6149,8 @@ msgid "this field is required"
 msgstr ""
 
 #: utils/forms.py:60
-msgid "choose a username"
-msgstr "Choose screen name"
+msgid "Choose a screen name"
+msgstr ""
 
 #: utils/forms.py:69
 msgid "user name is required"
@@ -6297,8 +6181,8 @@ msgid "please use at least some alphabetic characters in the user name"
 msgstr ""
 
 #: utils/forms.py:138
-msgid "your email address"
-msgstr "Your email <i>(never shared)</i>"
+msgid "Your email <i>(never shared)</i>"
+msgstr ""
 
 #: utils/forms.py:139
 msgid "email address is required"
@@ -6313,16 +6197,16 @@ msgid "this email is already used by someone else, please choose another"
 msgstr ""
 
 #: utils/forms.py:169
-msgid "choose password"
-msgstr "Password"
+msgid "Password"
+msgstr ""
 
 #: utils/forms.py:170
 msgid "password is required"
 msgstr ""
 
 #: utils/forms.py:173
-msgid "retype password"
-msgstr "Password <i>(please retype)</i>"
+msgid "Password <i>(please retype)</i>"
+msgstr ""
 
 #: utils/forms.py:174
 msgid "please, retype your password"
@@ -6371,8 +6255,8 @@ msgid "Sorry, but anonymous users cannot access the inbox"
 msgstr ""
 
 #: views/commands.py:111
-msgid "anonymous users cannot vote"
-msgstr "Sorry, anonymous users cannot vote"
+msgid "Sorry, anonymous users cannot vote"
+msgstr ""
 
 #: views/commands.py:127
 msgid "Sorry you ran out of votes for today"
@@ -6393,10 +6277,10 @@ msgstr ""
 
 #: views/commands.py:336
 #, python-format
-msgid "subscription saved, %(email)s needs validation, see %(details_url)s"
-msgstr ""
+msgid ""
 "Your subscription is saved, but email address %(email)s needs to be "
 "validated, please see <a href='%(details_url)s'>more details here</a>"
+msgstr ""
 
 #: views/commands.py:343
 msgid "email update frequency has been set to daily"
@@ -6479,12 +6363,12 @@ msgid "profile - votes"
 msgstr ""
 
 #: views/users.py:693
-msgid "user reputation in the community"
-msgstr "user karma"
+msgid "user karma"
+msgstr ""
 
 #: views/users.py:694
-msgid "profile - user reputation"
-msgstr "Profile - User's Karma"
+msgid "Profile - User's Karma"
+msgstr ""
 
 #: views/users.py:712
 msgid "users favorite questions"
@@ -6525,13 +6409,13 @@ msgid "Error uploading file. Please contact the site administrator. Thank you."
 msgstr ""
 
 #: views/writers.py:204
-msgid "Please log in to ask questions"
-msgstr ""
+msgid ""
 "<span class=\"strong big\">You are welcome to start submitting your question "
 "anonymously</span>. When you submit the post, you will be redirected to the "
 "login/signup page. Your question will be saved in the current session and "
 "will be published after you log in. Login/signup process is very simple. "
 "Login takes about 30 seconds, initial signup takes a minute or less."
+msgstr ""
 
 #: views/writers.py:469
 msgid "Please log in to answer questions"
diff --git a/askbot/management/commands/send_email_alerts.py b/askbot/management/commands/send_email_alerts.py
index c17c678e..c1959885 100644
--- a/askbot/management/commands/send_email_alerts.py
+++ b/askbot/management/commands/send_email_alerts.py
@@ -420,9 +420,17 @@ class Command(NoArgsCommand):
 
                 #todo: send this to special log
                 #print 'have %d updated questions for %s' % (num_q, user.username)
-                text = ungettext('%(name)s, this is an update message header for %(num)d question', 
-                            '%(name)s, this is an update message header for %(num)d questions',num_q) \
-                                % {'num':num_q, 'name':user.username}
+                text = ungettext(
+                    '<p>Dear %(name)s,</p><p>The following question has been updated '
+                    '%(sitename)s</p>',
+                    '<p>Dear %(name)s,</p><p>The following %(num)d questions have been '
+                    'updated on %(sitename)s:</p>',
+                    num_q
+                ) % {
+                    'num':num_q,
+                    'name':user.username,
+                    'sitename': askbot_settings.APP_SHORT_NAME
+                }
 
                 text += '<ul>'
                 items_added = 0
@@ -462,12 +470,15 @@ class Command(NoArgsCommand):
                                     )
 
                 text += _(
-                    'go to %(email_settings_link)s to change '
-                    'frequency of email updates or '
-                    '%(admin_email)s administrator'
+                    '<p>Please remember that you can always <a '
+                    'hrefl"%(email_settings_link)s">adjust</a> frequency of the email updates or '
+                    'turn them off entirely.<br/>If you believe that this message was sent in an '
+                    'error, please email about it the forum administrator at %(admin_email)s.</'
+                    'p><p>Sincerely,</p><p>Your friendly %(sitename)s server.</p>'
                 ) % {
                     'email_settings_link': link,
-                    'admin_email': django_settings.ADMINS[0][1]
+                    'admin_email': django_settings.ADMINS[0][1],
+                    'sitename': askbot_settings.APP_SHORT_NAME
                 }
                 if DEBUG_THIS_COMMAND == True:
                     recipient_email = django_settings.ADMINS[0][1]
diff --git a/askbot/models/__init__.py b/askbot/models/__init__.py
index ee2a6f4a..a3644844 100644
--- a/askbot/models/__init__.py
+++ b/askbot/models/__init__.py
@@ -19,6 +19,7 @@ from django.core import exceptions as django_exceptions
 from django_countries.fields import CountryField
 from askbot import exceptions as askbot_exceptions
 from askbot import const
+from askbot.const.message_keys import get_i18n_message
 from askbot.conf import settings as askbot_settings
 from askbot.models.question import Thread
 from askbot.skins import utils as skin_utils
@@ -383,7 +384,9 @@ def user_assert_can_vote_for_post(
     :param:post can be instance of question or answer
     """
     if self == post.author:
-        raise django_exceptions.PermissionDenied(_('cannot vote for own posts'))
+        raise django_exceptions.PermissionDenied(
+            _('Sorry, you cannot vote for your own posts')
+        )
 
     blocked_error_message = _(
                 'Sorry your account appears to be blocked ' +
@@ -425,8 +428,7 @@ def user_assert_can_upload_file(request_user):
     blocked_error_message = _('Sorry, blocked users cannot upload files')
     suspended_error_message = _('Sorry, suspended users cannot upload files')
     low_rep_error_message = _(
-                        'uploading images is limited to users '
-                        'with >%(min_rep)s reputation points'
+                        'sorry, file uploading requires karma >%(min_rep)s',
                     ) % {'min_rep': askbot_settings.MIN_REP_TO_UPLOAD_FILES }
 
     _assert_user_can(
@@ -442,10 +444,13 @@ def user_assert_can_post_question(self):
     text that has the reason for the denial
     """
 
+    blocked_message = get_i18n_message('BLOCKED_USERS_CANNOT_POST')
+    suspended_message = get_i18n_message('SUSPENDED_USERS_CANNOT_POST')
+
     _assert_user_can(
             user = self,
-            blocked_error_message = _('blocked users cannot post'),
-            suspended_error_message = _('suspended users cannot post'),
+            blocked_error_message = blocked_message,
+            suspended_error_message = suspended_message
     )
 
 
@@ -518,12 +523,14 @@ def user_assert_can_post_comment(self, parent_post = None):
                 'your own posts and answers to your questions'
             ) % {'min_rep': askbot_settings.MIN_REP_TO_LEAVE_COMMENTS}
 
+    blocked_message = get_i18n_message('BLOCKED_USERS_CANNOT_POST')
+
     try:
         _assert_user_can(
             user = self,
             post = parent_post,
             owner_can = True,
-            blocked_error_message = _('blocked users cannot post'),
+            blocked_error_message = blocked_message,
             suspended_error_message = suspended_error_message,
             min_rep_setting = askbot_settings.MIN_REP_TO_LEAVE_COMMENTS,
             low_rep_error_message = low_rep_error_message,
@@ -762,16 +769,29 @@ def user_assert_can_flag_offensive(self, post = None):
 
     assert(post is not None)
 
-    double_flagging_error_message = _('cannot flag message as offensive twice')
+    double_flagging_error_message = _(
+        'You have flagged this question before and '
+        'cannot do it more than once'
+    )
 
     if self.get_flags_for_post(post).count() > 0:
         raise askbot_exceptions.DuplicateCommand(double_flagging_error_message)
 
-    blocked_error_message = _('blocked users cannot flag posts')
+    blocked_error_message = _(
+        'Sorry, since your account is blocked '
+        'you cannot flag posts as offensive'
+    )
 
-    suspended_error_message = _('suspended users cannot flag posts')
+    suspended_error_message = _(
+        'Sorry, your account appears to be suspended and you cannot make new posts '
+        'until this issue is resolved. You can, however edit your existing posts. '
+        'Please contact the forum administrator to reach a resolution.'
+    )
 
-    low_rep_error_message = _('need > %(min_rep)s points to flag spam') % \
+    low_rep_error_message = _(
+        'Sorry, to flag posts as offensive a minimum reputation '
+        'of %(min_rep)s is required'
+    ) % \
                         {'min_rep': askbot_settings.MIN_REP_TO_FLAG_OFFENSIVE}
     min_rep_setting = askbot_settings.MIN_REP_TO_FLAG_OFFENSIVE
 
@@ -790,11 +810,12 @@ def user_assert_can_flag_offensive(self, post = None):
         flag_count_today = self.get_flag_count_posted_today()
         if flag_count_today >= askbot_settings.MAX_FLAGS_PER_USER_PER_DAY:
             flags_exceeded_error_message = _(
-                                '%(max_flags_per_day)s exceeded'
-                            ) % {
-                                    'max_flags_per_day': \
-                                    askbot_settings.MAX_FLAGS_PER_USER_PER_DAY
-                                }
+                'Sorry, you have exhausted the maximum number of '
+                '%(max_flags_per_day)s offensive flags per day.'
+            ) % {
+                    'max_flags_per_day': \
+                    askbot_settings.MAX_FLAGS_PER_USER_PER_DAY
+                }
             raise django_exceptions.PermissionDenied(flags_exceeded_error_message)
 
 def user_assert_can_remove_flag_offensive(self, post = None):
@@ -806,14 +827,19 @@ def user_assert_can_remove_flag_offensive(self, post = None):
     if self.get_flags_for_post(post).count() < 1:
         raise django_exceptions.PermissionDenied(non_existing_flagging_error_message)
 
-    blocked_error_message = _('blocked users cannot remove flags')
+    blocked_error_message = _(
+        'Sorry, since your account is blocked you cannot remove flags'
+    )
 
-    suspended_error_message = _('suspended users cannot remove flags')
+    suspended_error_message = _(
+        'Sorry, your account appears to be suspended and you cannot remove flags. '
+        'Please contact the forum administrator to reach a resolution.'
+    )
 
     min_rep_setting = askbot_settings.MIN_REP_TO_FLAG_OFFENSIVE
     low_rep_error_message = ungettext(
-        'need > %(min_rep)d point to remove flag',
-        'need > %(min_rep)d points to remove flag',
+        'Sorry, to flag posts a minimum reputation of %(min_rep)d is required',
+        'Sorry, to flag posts a minimum reputation of %(min_rep)d is required',
         min_rep_setting
     ) % {'min_rep': min_rep_setting}
 
@@ -921,7 +947,9 @@ def user_assert_can_revoke_old_vote(self, vote):
     """
     if (datetime.datetime.now().day - vote.voted_at.day) \
         >= askbot_settings.MAX_DAYS_TO_CANCEL_VOTE:
-        raise django_exceptions.PermissionDenied(_('cannot revoke old vote'))
+        raise django_exceptions.PermissionDenied(
+            _('sorry, but older votes cannot be revoked')
+        )
 
 def user_get_unused_votes_today(self):
     """returns number of votes that are
@@ -989,10 +1017,10 @@ def user_post_anonymous_askbot_content(user, session_key):
         #maybe add pending posts message?
     else:
         if user.is_blocked():
-            msg = _('blocked users cannot post')
+            msg = get_i18n_message('BLOCKED_USERS_CANNOT_POST')
             user.message_set.create(message = msg)
         elif user.is_suspended():
-            msg = _('suspended users cannot post')
+            msg = get_i18n_message('SUSPENDED_USERS_CANNOT_POST')
             user.message_set.create(message = msg)
         else:
             for aq in aq_list:
diff --git a/askbot/skins/common/templates/authopenid/changeemail.html b/askbot/skins/common/templates/authopenid/changeemail.html
index 1316a048..55341013 100644
--- a/askbot/skins/common/templates/authopenid/changeemail.html
+++ b/askbot/skins/common/templates/authopenid/changeemail.html
@@ -1,21 +1,28 @@
 {% extends "one_column_body.html" %}
-{% block title %}{% spaceless %}{% trans %}Change email{% endtrans %}{% endspaceless %}{% endblock %}
+{% block title %}{% spaceless %}{% trans %}Change Email{% endtrans %}{% endspaceless %}{% endblock %}
 {% block content %}
 <!-- changeemail.html action_type={{action_type}}-->
 {% if action_type=="change" %}
     <h1>
         {% if user.email %}
-            {% trans %}Change email{% endtrans %}
+            {% trans %}Change Email{% endtrans %}
         {% else %}
             {% trans %}Save your email address{% endtrans %}
         {% endif %}
     </h1>
     <p class="message">
         {% if user.email %}
-            {% trans %}change {{email}} info{% endtrans %}
+            {% trans %}<span class=\"strong big\">Enter your new email into the box below</span> if 
+you'd like to use another email for <strong>update subscriptions</strong>.
+<br>Currently you are using <strong>%(email)s</strong>{% endtrans %}
         {% else %}
-            {% trans %}here is why email is required, see {{gravatar_faq_url}}{% endtrans %}
-        {% endif %}
+            {% trans %}<span class='strong big'>Please enter your email address in the box below.</span>
+Valid email address is required on this Q&amp;A forum. If you like, 
+you can <strong>receive updates</strong> on interesting questions or entire
+forum via email. Also, your email is used to create a unique 
+<a href='%(gravatar_faq_url)s'><strong>gravatar</strong></a> image for your
+account. Email addresses are never shown or otherwise shared with anybody
+else.{% endif %}
     </p>
     {% if msg %}
     <p class="error">{{ msg }}</p>
@@ -26,14 +33,19 @@
                 <input type="hidden" name="next" value="{{next}}"/>
             {% endif %}
             <div class="form-row-vertical">
-                <label for="id_email">{% if user.email %}{% trans %}Your new Email{% endtrans %}{% else %}{% trans %}Your Email{% endtrans %}{% endif %}</label>
+                <label for="id_email">
+                {%- if user.email %}{% trans %}<strong>Your new Email:</strong> 
+(will <strong>not</strong> be shown to anyone, must be valid){% endtrans -%}
+                {%- else -%}
+                    {%- trans %}<strong>Your Email</strong> (<i>must be valid, never shown to others</i>){% endtrans -%}
+                {%- endif %}
                 {% if form.email.errors %}
                 <p class="error">{{form.email.errors|join(", ")}}</p>
                 {% endif %}
                 {{ form.email }}
             </div>
             <div class="submit-row">
-                <input class="submit" type="submit" name="change_email" value="{% if user.email %}{% trans %}Change email{% endtrans %}{% else %}{% trans %}Save Email{% endtrans %}{% endif %}">
+                <input class="submit" type="submit" name="change_email" value="{% if user.email %}{% trans %}Change Email{% endtrans %}{% else %}{% trans %}Save Email{% endtrans %}{% endif %}">
                 {% if user.email %}
                 <input class="submit" type="submit" name="cancel" value="{% trans %}Cancel{% endtrans %}">
                 {% endif %}
@@ -45,35 +57,54 @@
         {% trans %}Validate email{% endtrans %}
     </div>
     <p class="message">
-        {% trans %}validate {{email}} info or go to {{change_email_url}}{% endtrans %}
+        {% trans %}<span class=\"strong big\">An email with a validation link has been sent to 
+%(email)s.</span> Please <strong>follow the emailed link</strong> with your 
+web browser. Email validation is necessary to help insure the proper use of 
+email on <span class=\"orange\">Q&amp;A</span>. If you would like to use 
+<strong>another email</strong>, please <a 
+href='%(change_email_url)s'><strong>change it again</strong></a>.{% endtrans %}
     </p>
 {% elif action_type=="keep" %}
     <div id="main-bar" class="headNormal">
         {% trans %}Email not changed{% endtrans %}
     </div>
     <p class="message">
-        {% trans %}old {{email}} kept, if you like go to {{change_email_url}}{% endtrans %}
+        {% trans %}<span class=\"strong big\">Your email address %(email)s has not been changed.
+</span> If you decide to change it later - you can always do it by editing 
+it in your user profile or by using the <a 
+href='%(change_email_url)s'><strong>previous form</strong></a> again.{% endtrans %}
     </p>
 {% elif action_type=="done_novalidate" %}
     <div id="main-bar" class="headNormal">
         {% trans %}Email changed{% endtrans %}
     </div>
     <p class="message">
-        {% trans %}your current {{email}} can be used for this{% endtrans %}
+        {% trans %}
+<span class='big strong'>Your email address is now set to %(email)s.</span> 
+Updates on the questions that you like most will be sent to this address. 
+Email notifications are sent once a day or less frequently - only when there 
+are any news.{% endtrans %}
     </p>
 {% elif action_type=="validation_complete" %}
     <div id="main-bar" class="headNormal">
         {% trans %}Email verified{% endtrans %}
     </div>
     <p class="message">
-        {% trans %}thanks for verifying email{% endtrans %}
+        {% trans %}<span class=\"big strong\">Thank you for verifying your email!</span> Now 
+you can <strong>ask</strong> and <strong>answer</strong> questions. Also if 
+you find a very interesting question you can <strong>subscribe for the 
+updates</strong> - then will be notified about changes <strong>once a day</strong>
+or less frequently.{% endtrans %}
     </p>
 {% elif action_type=="key_not_sent" %}
     <div id="main-bar" class="headNormal">
-        {% trans %}email key not sent{% endtrans %}
+        {% trans %}Validation email not sent{% endtrans %}
     </div>
     <p class="message">
-        {% trans %}email key not sent {{email}} change email here {{change_link}}{% endtrans %}
+        {% trans %}<span class='big strong'>Your current email address %(email)s has been 
+validated before</span> so the new key was not sent. You can <a 
+href='%(change_link)s'>change</a> email used for update subscriptions if 
+necessary.{% endtrans %}
     </p>
 {% endif %}
 {% endblock %}
diff --git a/askbot/skins/common/templates/authopenid/complete.html b/askbot/skins/common/templates/authopenid/complete.html
index 969a173f..13f7f471 100644
--- a/askbot/skins/common/templates/authopenid/complete.html
+++ b/askbot/skins/common/templates/authopenid/complete.html
@@ -24,17 +24,42 @@ parameters:
     <div id="completetxt" >
         <div class="message">
             {% if login_type=='openid' %}
-                {% trans %}register new {{provider}} account info, see {{gravatar_faq_url}}{% endtrans %}
+                {% trans %}<p><span class=\"big strong\">You are here for the first time with your 
+%(provider)s login.</span> Please create your <strong>screen name</strong> 
+and save your <strong>email</strong> address. Saved email address will let 
+you <strong>subscribe for the updates</strong> on the most interesting 
+questions and will be used to create and retrieve your unique avatar image - 
+<a href='%(gravatar_faq_url)s'><strong>gravatar</strong></a>.</p>{% endtrans %}
+                register new {{provider}} account info, see {{gravatar_faq_url}}{% endtrans %}
             {% elif login_type=='legacy' %}
                     {% if external_login_name_is_taken %}
-                        {% trans %}{{username}} already exists, choose another name for 
-                            {{provider}}. Email is required too, see {{gravatar_faq_url}}
+                        {% trans %}<p><span class='strong big'>Oops... looks like screen name %(username)s is 
+already used in another account.</span></p><p>Please choose another screen 
+name to use with your %(provider)s login. Also, a valid email address is 
+required on the <span class='orange'>Q&amp;A</span> forum. Your email is 
+used to create a unique <a href='%(gravatar_faq_url)s'><strong>gravatar
+</strong></a> image for your account. If you like, you can <strong>receive 
+updates</strong> on the interesting questions or entire forum by email. 
+Email addresses are never shown or otherwise shared with anybody else.</p>
                         {% endtrans %} 
                     {% else %}
-                        {% trans %}register new external {{provider}} account info, see {{gravatar_faq_url}}{% endtrans %}
+                        {% trans %}
+<p><span class=\"big strong\">You are here for the first time with your 
+%(provider)s login.</span></p><p>You can either keep your <strong>screen 
+name</strong> the same as your %(provider)s login name  or choose some other 
+nickname.</p><p>Also, please save a valid <strong>email</strong> address. 
+With the email you can <strong>subscribe for the updates</strong> on the 
+most interesting questions. Email address is also used to create and 
+retrieve your unique avatar image - <a 
+href='%(gravatar_faq_url)s'><strong>gravatar</strong></a>.</p>{% endtrans %}
                     {% endif %}
             {% else %}
-                {% trans %}register new Facebook connect account info, see {{gravatar_faq_url}}{% endtrans %}
+                {% trans %}<p><span class=\"big strong\">You are here for the first time with your 
+Facebook login.</span> Please create your <strong>screen name</strong> and 
+save your <strong>email</strong> address. Saved email address will let you 
+<strong>subscribe for the updates</strong> on the most interesting questions 
+and will be used to create and retrieve your unique avatar image - 
+<a href='%(gravatar_faq_url)s'><strong>gravatar</strong></a>.</p>{% endtrans %}
             {% endif %}
         </div>
         <p style="display:none">{% trans %}This account already exists, please use another.{% endtrans %}</p>
@@ -56,20 +81,28 @@ parameters:
         {% endif %}
             {{ openid_register_form.next }}
             <div class="form-row-vertical">
-                <label for="id_username">{% trans %}Screen name label{% endtrans %}</label>
+                {%- trans %}<strong>Screen Name</strong> (<i>will be shown to others</i>){% endtrans %}
                 {% if openid_register_form.username.errors %} 
                     <p class="error">{{ openid_register_form.username.errors|join(", ") }}</p>
                 {% endif %}
                 {{ openid_register_form.username }}
             </div>
             <div class="form-row-vertical margin-bottom">
-                <label for="id_email">{% trans %}Email address label{% endtrans %}</label>
+                <label for="id_email">
+                    {%- trans %}<strong>Email Address</strong> (<i>will <strong>not</strong> be shared with 
+anyone, must be valid</i>)
+                    {% endtrans -%}
+                </label>
                 {% if openid_register_form.email.errors %} 
                     <p class="error">{{ openid_register_form.email.errors|join(", ") }}</p>
                 {% endif %}
                 {{ openid_register_form.email }}
             </div>
-            <p>{% trans %}receive updates motivational blurb{% endtrans %}</p>
+            <p>{% trans %}<strong>Receive forum updates by email</strong> - this will help our 
+community grow and become more useful.<br/>By default 
+<span class='orange'>Q&amp;A</span> forum sends up to <strong>one email digest per 
+week</strong>  - only when there is anything new.<br/>If you like, please 
+adjust this now or any time later from your user account.{% endtrans %}</p>
             <div class='simple-subscribe-options'>
             {{email_feeds_form.subscribe}}
             {% if email_feeds_form.errors %}
diff --git a/askbot/skins/common/templates/authopenid/confirm_email.txt b/askbot/skins/common/templates/authopenid/confirm_email.txt
index 1a0f4e63..5cab7c4c 100644
--- a/askbot/skins/common/templates/authopenid/confirm_email.txt
+++ b/askbot/skins/common/templates/authopenid/confirm_email.txt
@@ -9,4 +9,4 @@
 {{signup_url}}
 
 {% trans %}Sincerely,
-Forum Administrator{% endtrans %}
+Q&A Forum Administrator{% endtrans %}
diff --git a/askbot/skins/common/templates/authopenid/email_validation.txt b/askbot/skins/common/templates/authopenid/email_validation.txt
index 9c5baa8a..2284cac3 100644
--- a/askbot/skins/common/templates/authopenid/email_validation.txt
+++ b/askbot/skins/common/templates/authopenid/email_validation.txt
@@ -11,4 +11,4 @@ no further action is needed. Just ingore this email, we apologize
 for any inconvenience{% endtrans %}
 
 {% trans %}Sincerely,
-Forum Administrator{% endtrans %}
+Q&A Forum Administrator{% endtrans %}
diff --git a/askbot/skins/common/templates/authopenid/signin.html b/askbot/skins/common/templates/authopenid/signin.html
index 30a576cc..f4bf82c9 100644
--- a/askbot/skins/common/templates/authopenid/signin.html
+++ b/askbot/skins/common/templates/authopenid/signin.html
@@ -103,7 +103,7 @@
                     </tr>

                 </table>

                 <p id="local_login_buttons">

-                    <input class="submit-b" name="login_with_password" type="submit" value="{% trans %}Login{% endtrans %}" />

+                    <input class="submit-b" name="login_with_password" type="submit" value="{% trans %}Sign in{% endtrans %}" />

                     {% if settings.USE_LDAP_FOR_PASSWORD_LOGIN == False %}

                     <a class="create-password-account" style="vertical-align:middle" href="{% url user_signup_with_password %}?login_provider=local">{% trans %}Create a password-protected account{% endtrans %}</a>

                     {% endif %}

@@ -213,33 +213,7 @@
         {% endif %}

     {% endif %}

 {% endblock %}

-

-{% block sidebar %}

-    {% if have_buttons %}

-        <div class="box">

-            <h2>{% trans %}Why use OpenID?{% endtrans %}</h2>

-            <ul>

-                <li>

-                    {% trans %}with openid it is easier{% endtrans %}

-                </li>

-                <li>

-                    {% trans %}reuse openid{% endtrans %}

-                </li>

-                <li>

-                    {% trans %}openid is widely adopted{% endtrans %}

-                </li>

-                <li>

-                    {% trans %}openid is supported open standard{% endtrans %}

-                </li>

-            </ul>

-            <p class="info-box-follow-up-links">

-                <a href="http://openid.net/what/" target="_blank">{% trans %}Find out more{% endtrans %} »</a><br/>

-                <a href="http://openid.net/get/" target="_blank">{% trans %}Get OpenID{% endtrans %} »</a>

-            </p>

-        </div>

-    {% endif %}

-{% endblock%}

-{%block endjs%}

-{%include "authopenid/providers_javascript.html" %}

-{%endblock%}

+{% block endjs %}

+{% include "authopenid/providers_javascript.html" %}

+{% endblock %}

 <!-- end signin.html -->

diff --git a/askbot/skins/common/templates/authopenid/signup_with_password.html b/askbot/skins/common/templates/authopenid/signup_with_password.html
index 9911facf..e370b206 100644
--- a/askbot/skins/common/templates/authopenid/signup_with_password.html
+++ b/askbot/skins/common/templates/authopenid/signup_with_password.html
@@ -23,7 +23,11 @@
     <h2>{% trans %}or create a new user name and password here{% endtrans %}</h2>
 {% else %}
     <h1>{% trans %}Create login name and password{% endtrans %}</h1>
-    <p class="message">{% trans %}Traditional signup info{% endtrans %}</p>
+    <p class="message">{% trans %}<span class='strong big'>If you prefer, create your forum login name and 
+password here. However</span>, please keep in mind that we also support 
+<strong>OpenID</strong> login method. With <strong>OpenID</strong> you can 
+simply reuse your external login (e.g. Gmail or AOL) without ever sharing 
+your login details with anyone and having to remember yet another password.{% endtrans %}
 {%endif%}
 <form action="{% url user_signup_with_password %}" method="post" accept-charset="utf-8">{% csrf_token %}
     {{form.login_provider}}
@@ -44,7 +48,7 @@
         <p class="signup_p">{% trans %}Please read and type in the two words below to help us prevent automated account creation.{% endtrans %}</p>
         {{form.recaptcha}}
     {% endif %}
-    <div class="submit-row"><input type="submit" class="submit" value="{% trans %}Create Account{% endtrans %}" /> 
+    <div class="submit-row"><input type="submit" class="submit" value="{% trans %}Signup{% endtrans %}" /> 
     {% if settings.PASSWORD_REGISTER_SHOW_PROVIDER_BUTTONS == False %}
         <strong>{% trans %}or{% endtrans %}
         <a href="{{ settings.LOGIN_URL }}">{% trans %}return to OpenID login{% endtrans %}</a></strong>
diff --git a/askbot/skins/common/templates/question/answer_controls.html b/askbot/skins/common/templates/question/answer_controls.html
index be50d6f4..fd12c856 100644
--- a/askbot/skins/common/templates/question/answer_controls.html
+++ b/askbot/skins/common/templates/question/answer_controls.html
@@ -4,8 +4,8 @@
 <span class="action-link">
     <a  class="permant-link"
         href="{{ answer.get_absolute_url(question_post=question) }}"
-        title="{% trans %}answer permanent link{% endtrans %}">
-        {% trans %}permanent link{% endtrans %}
+        title="{% trans %}permanent link{% endtrans %}">
+        {% trans %}link{% endtrans %}
     </a>
 </span>
 {% if request.user.is_authenticated() and 
diff --git a/askbot/skins/common/templates/widgets/related_tags.html b/askbot/skins/common/templates/widgets/related_tags.html
index 6e107976..39873437 100644
--- a/askbot/skins/common/templates/widgets/related_tags.html
+++ b/askbot/skins/common/templates/widgets/related_tags.html
@@ -1,6 +1,6 @@
 {% cache 0 "tags" tags search_tags scope sort query context.page language_code %}
   <div class="box">
-    <h2>{% trans %}Related tags{% endtrans %}</h2>
+    <h2>{% trans %}Tags{% endtrans %}</h2>
     {% if tag_list_type == 'list' %}
       <ul id="related-tags" class="tags">
         {% for tag in tags %}
diff --git a/askbot/skins/default/templates/ask.html b/askbot/skins/default/templates/ask.html
index a36f1d0c..8bec61b7 100644
--- a/askbot/skins/default/templates/ask.html
+++ b/askbot/skins/default/templates/ask.html
@@ -1,7 +1,7 @@
 {% extends "two_column_body.html" %}
 {% import "macros.html" as macros %}
 <!-- template ask.html -->
-{% block title %}{% spaceless %}{% trans %}Ask a question{% endtrans %}{% endspaceless %}{% endblock %}
+{% block title %}{% spaceless %}{% trans %}Ask Your Question{% endtrans %}{% endspaceless %}{% endblock %}
 {% block forestyle %}
     <link rel="stylesheet" type="text/css" href="{{"/js/wmd/wmd.css"|media}}" />
 {% endblock %}
diff --git a/askbot/skins/default/templates/badges.html b/askbot/skins/default/templates/badges.html
index 08827da3..62627b05 100644
--- a/askbot/skins/default/templates/badges.html
+++ b/askbot/skins/default/templates/badges.html
@@ -1,12 +1,13 @@
 {% extends "two_column_body.html" %}
 <!-- template badges.html -->
-{% block title %}{% spaceless %}{% trans %}Badges summary{% endtrans %}{% endspaceless %}{% endblock %}
+{% block title %}{% spaceless %}{% trans %}Badges{% endtrans %}{% endspaceless %}{% endblock %}
 {% block content %}
 <h1 class="section-title">{% trans %}Badges{% endtrans %}</h1>
 <p>
 {% trans %}Community gives you awards for your questions, answers and votes.{% endtrans %}<br/>
 {% trans %}Below is the list of available badges and number 
-of times each type of badge has been awarded. Give us feedback at {{feedback_faq_url}}.
+    of times each type of badge has been awarded. Have ideas about fun 
+badges? Please, give us your <a href='%(feedback_faq_url)s'>feedback</a>
 {% endtrans %}
 </p>
 <div id="medalList">
@@ -37,7 +38,8 @@ of times each type of badge has been awarded. Give us feedback at {{feedback_faq
         <a style="cursor:default;" title="{% trans %}gold badge: the highest honor and is very rare{% endtrans %}" class="medal"><span class="badge1">&#9679;</span>&nbsp;{% trans %}gold{% endtrans %}</a>
     </p>
     <p>
-        {% trans %}gold badge description{% endtrans %}
+        {% trans %}Gold badge is the highest award in this community. To obtain it have to show 
+profound knowledge and ability in addition to your active participation.{% endtrans %}
     </p>
     <p>
         <a 
@@ -46,14 +48,14 @@ of times each type of badge has been awarded. Give us feedback at {{feedback_faq
             class="medal"><span class="badge2">&#9679;</span>&nbsp;{% trans %}silver{% endtrans %}</a>
     </p>
     <p>
-        {% trans %}silver badge description{% endtrans %}
+        {% trans %}msgid "silver badge: occasionally awarded for the very high quality contributions{% endtrans %}
     </p>
     <p>
         <a style="cursor:default;" title="{% trans %}bronze badge: often given as a special honor{% endtrans %}" class="medal">
         <span class="badge3">&#9679;</span>&nbsp;{% trans %}bronze{% endtrans %}</a>
     </p>
     <p>
-        {% trans %}bronze badge description{% endtrans %}
+        {% trans %}bronze badge: often given as a special honor{% endtrans %}
     </p>
 </div>
 {% endblock %}
diff --git a/askbot/skins/default/templates/faq_static.html b/askbot/skins/default/templates/faq_static.html
index b676f793..2b81006f 100644
--- a/askbot/skins/default/templates/faq_static.html
+++ b/askbot/skins/default/templates/faq_static.html
@@ -5,20 +5,20 @@
 <h1>{% trans %}Frequently Asked Questions {% endtrans %}({% trans %}FAQ{% endtrans %})</h1>
 <h2 class="first">{% trans %}What kinds of questions can I ask here?{% endtrans %}</h2>
 <p>{% trans %}Most importanly - questions should be <strong>relevant</strong> to this community.{% endtrans %}
-{% trans %}Before asking the question - please make sure to use search to see whether your question has alredy been answered.{% endtrans %}
+{% trans %}Before you ask - please make sure to search for a similar question. You can search questions by their title or tags.{% endtrans %}
 </p>
-<h2>{% trans %}What questions should I avoid asking?{% endtrans %}</h2>
+<h2>{% trans %}What kinds of questions should be avoided?{% endtrans %}</h2>
 <p>{% trans %}Please avoid asking questions that are not relevant to this community, too subjective and argumentative.{% endtrans %}
 </p>
 <h2>{% trans %}What should I avoid in my answers?{% endtrans %}</h2>
-<p>{{ settings.APP_TITLE }} {% trans %}is a Q&A site, not a discussion group. Therefore - please avoid having discussions in your answers, comment facility allows some space for brief discussions.{% endtrans %}</p>
+<p>{{ settings.APP_TITLE }} {% trans %}is a <strong>question and answer</strong> site - <strong>it is not a discussion group</strong>. Please avoid holding debates in your answers as they tend to dilute the essense of questions and answers. For the brief discussions please use commenting facility.{% endtrans %}</p>
 <h2>{% trans %}Who moderates this community?{% endtrans %}</h2>
 <p>{% trans %}The short answer is: <strong>you</strong>.{% endtrans %}
 {% trans %}This website is moderated by the users.{% endtrans %}
-{% trans %}The reputation system allows users earn the authorization to perform a variety of moderation tasks.{% endtrans %} 
+{% trans %}Karma system allows users to earn rights to perform a variety of moderation tasks{% endtrans %}
 </p>
-<h2>{% trans %}How does reputation system work?{% endtrans %}</h2>
-<p>{% trans %}Rep system summary{% endtrans %}</p>
+<h2>{% trans %}How does karma system work?{% endtrans %}</h2>
+<p>{% trans %}When a question or answer is upvoted, the user who posted them will gain some points, which are called \"karma points\". These points serve as a rough measure of the community trust to him/her. Various moderation tasks are gradually assigned to the users based on those points.{% endtrans %}</p>
 <p>{% trans MAX_REP_GAIN_PER_USER_PER_DAY=settings.MAX_REP_GAIN_PER_USER_PER_DAY, REP_GAIN_FOR_RECEIVING_UPVOTE=settings.REP_GAIN_FOR_RECEIVING_UPVOTE, REP_LOSS_FOR_RECEIVING_DOWNVOTE=settings.REP_LOSS_FOR_RECEIVING_DOWNVOTE|absolute_value %}For example, if you ask an interesting question or give a helpful answer, your input will be upvoted. On the other hand if the answer is misleading - it will be downvoted. Each vote in favor will generate <strong>{{REP_GAIN_FOR_RECEIVING_UPVOTE}}</strong> points, each vote against will subtract <strong>{{REP_LOSS_FOR_RECEIVING_DOWNVOTE}}</strong> points. There is a limit of <strong>{{MAX_REP_GAIN_PER_USER_PER_DAY}}</strong> points that can be accumulated for a question or answer per day. The table below explains reputation point requirements for each type of moderation task.{% endtrans %}
 </p>
 
@@ -65,8 +65,9 @@
         <td>{% trans %}delete any comment{% endtrans %}</td>
     </tr>
 </table>
-<a id='gravatar'></a><h2>{% trans %}what is gravatar{% endtrans %}</h2>
-{% trans %}gravatar faq info{% endtrans %}
+<a id='gravatar'></a>
+<h2>{% trans %}How to change my picture (gravatar) and what is gravatar?{% endtrans %}</h2>
+{% trans %}<p>The picture that appears on the users profiles is called <strong>gravatar</strong> (which means <strong>g</strong>lobally <strong>r</strong>ecognized <strong>avatar</strong>).</p><p>Here is how it works: a <strong>cryptographic key</strong> (unbreakable code) is calculated from your email address. You upload your picture (or your favorite alter ego image) the website <a href='http://gravatar.com'><strong>gravatar.com</strong></a> from where we later retreive your image using the key.</p><p>This way all the websites you trust can show your image next to your posts and your email address remains private.</p><p>Please <strong>personalize your account</strong> with an image - just register at <a href='http://gravatar.com'><strong>gravatar.com</strong></a> (just please be sure to use the same email address that you used to register with us). Default image that looks like a kitchen tile is generated automatically.</p>{% endtrans %}
 <h2>{% trans %}To register, do I need to create new password?{% endtrans %}</h2>
 <p>{% trans %}No, you don't have to. You can login through any service that supports OpenID, e.g. Google, Yahoo, AOL, etc."{% endtrans %}
 <strong><a href="{{ settings.LOGIN_URL }}">{% trans %}"Login now!"{% endtrans %}</a> »</strong> 
@@ -76,7 +77,7 @@
 {% trans %}If this approach is not for you, we respect your choice.{% endtrans %}
 </p>
 <h2>{% trans %}Still have questions?{% endtrans %}</h2>
-<p>{% trans %}Please ask your question at {{ask_question_url}}, help make our community better!{% endtrans %} 
+<p>{% trans %}Please <a href='%(ask_question_url)s'>ask</a> your question, help make our community better!{% endtrans %}
 </p>
 </div>
 <script type="text/javascript">
diff --git a/askbot/skins/default/templates/macros.html b/askbot/skins/default/templates/macros.html
index af0826ab..93eae41b 100644
--- a/askbot/skins/default/templates/macros.html
+++ b/askbot/skins/default/templates/macros.html
@@ -255,7 +255,7 @@ for the purposes of the AJAX comment editor #}
         {% set remaining_comments = post.comment_count - max_comments %}
         <a class="button">
         {% if can_post %}
-            {% trans %}add comment{% endtrans %} /
+            {% trans %}post a comment{% endtrans %} /
             {% trans counter=remaining_comments %}see <strong>{{counter}}</strong> more{% pluralize %}see <strong>{{counter}}</strong> more{% endtrans %}
         {% else %}
             {% trans counter=remaining_comments %}see <strong>{{counter}}</strong> more comment{% pluralize %}see <strong>{{counter}}</strong> more comments
@@ -263,7 +263,7 @@ for the purposes of the AJAX comment editor #}
         {% endif %}
         </a>
     {% elif can_post %}
-        <a class="button">{% trans %}add comment{% endtrans %}</a>
+        <a class="button">{% trans %}post a comment{% endtrans %}</a>
     {% endif %}
 {%- endmacro -%}
 
@@ -546,14 +546,14 @@ answer {% if answer.accepted() %}accepted-answer{% endif %} {% if answer.author_
           {% if num == p.page and p.pages != 1%}
             <span class="curr" title="{% trans %}current page{% endtrans %}">{{ num }}</span>
           {% else %}
-            <span class="page"><a href="{{p.base_url}}page={{ num }}{{ anchor }}" title="{% trans %}page number {{num}}{% endtrans %}">{{ num }}</a></span>
+            <span class="page"><a href="{{p.base_url}}page={{ num }}{{ anchor }}" title="{% trans %}page {{num}}{% endtrans %}">{{ num }}</a></span>
           {% endif %}
         {% endfor %}
          
         {% if not p.in_trailing_range %}
             ...
             {% for num in p.pages_outside_leading_range|reverse %}
-                <span class="page"><a href="{{p.base_url}}page={{ num }}{{ anchor }}" title="{% trans %}page number {{ num }}{% endtrans %}">{{ num }}</a></span>
+                <span class="page"><a href="{{p.base_url}}page={{ num }}{{ anchor }}" title="{% trans %}page {{ num }}{% endtrans %}">{{ num }}</a></span>
             {% endfor %}
         {% endif %}
         {% if p.has_next %}
@@ -585,14 +585,14 @@ answer {% if answer.accepted() %}accepted-answer{% endif %} {% if answer.author_
                     {% if num == p.page and p.pages != 1%}
                         <span class="curr" title="{% trans %}current page{% endtrans %}">{{ num }}</span>
                     {% else %}
-                        <span class="page"><a href="{{ search_state.change_page(num).full_url() }}" title="{% trans %}page number {{num}}{% endtrans %}">{{ num }}</a></span>
+                        <span class="page"><a href="{{ search_state.change_page(num).full_url() }}" title="{% trans %}page {{num}}{% endtrans %}">{{ num }}</a></span>
                     {% endif %}
                 {% endfor %}
 
                 {% if not p.in_trailing_range %}
                     ...
                     {% for num in p.pages_outside_leading_range|reverse %}
-                        <span class="page"><a href="{{ search_state.change_page(num).full_url() }}" title="{% trans %}page number {{ num }}{% endtrans %}">{{ num }}</a></span>
+                        <span class="page"><a href="{{ search_state.change_page(num).full_url() }}" title="{% trans %}page {{ num }}{% endtrans %}">{{ num }}</a></span>
                     {% endfor %}
                 {% endif %}
                 {% if p.has_next %}
diff --git a/askbot/skins/default/templates/question/answer_tab_bar.html b/askbot/skins/default/templates/question/answer_tab_bar.html
index 0675a834..632c0cf2 100644
--- a/askbot/skins/default/templates/question/answer_tab_bar.html
+++ b/askbot/skins/default/templates/question/answer_tab_bar.html
@@ -12,12 +12,12 @@
                     </span>
         <a id="oldest" href="{{ question.get_absolute_url() }}?sort=oldest#sort-top"
            title="{% trans %}oldest answers will be shown first{% endtrans %}"
-                ><span>{% trans %}oldest answers{% endtrans %}</span></a>
+                ><span>{% trans %}oldest{% endtrans %}</span></a>
         <a id="latest" href="{{ question.get_absolute_url() }}?sort=latest#sort-top"
            title="{% trans %}newest answers will be shown first{% endtrans %}"
-                ><span>{% trans %}newest answers{% endtrans %}</span></a>
+                ><span>{% trans %}newest{% endtrans %}</span></a>
         <a id="votes" href="{{ question.get_absolute_url() }}?sort=votes#sort-top"
            title="{% trans %}most voted answers will be shown first{% endtrans %}"
-                ><span>{% trans %}popular answers{% endtrans %}</span></a>
+                ><span>{% trans %}most voted{% endtrans %}</span></a>
     </div>
 </div>
diff --git a/askbot/skins/default/templates/question/javascript.html b/askbot/skins/default/templates/question/javascript.html
index a5a53e39..8ad3f09c 100644
--- a/askbot/skins/default/templates/question/javascript.html
+++ b/askbot/skins/default/templates/question/javascript.html
@@ -17,7 +17,7 @@
         askbot['urls']['swap_question_with_answer'] = '{% url swap_question_with_answer %}';
         askbot['urls']['upvote_comment'] = '{% url upvote_comment %}';
         askbot['urls']['delete_post'] = '{% url delete_post %}';
-        askbot['messages']['addComment'] = '{% trans %}add comment{% endtrans %}';
+        askbot['messages']['addComment'] = '{% trans %}post a comment{% endtrans %}';
         {% if settings.SAVE_COMMENT_ON_ENTER %}
             askbot['settings']['saveCommentOnEnter'] = true;
         {% else %}
diff --git a/askbot/skins/default/templates/question/new_answer_form.html b/askbot/skins/default/templates/question/new_answer_form.html
index a2c43f5a..b2901e2a 100644
--- a/askbot/skins/default/templates/question/new_answer_form.html
+++ b/askbot/skins/default/templates/question/new_answer_form.html
@@ -29,25 +29,25 @@
                 {% endspaceless %}
             </div>
             {% if request.user.is_anonymous() %}
-                <div class="message">{% trans %}you can answer anonymously and then login{% endtrans %}</div>
+                <div class="message">{% trans %}<span class='strong big'>Please start posting your answer anonymously</span> - your answer will be saved within the current session and published after you log in or create a new account. Please try to give a <strong>substantial answer</strong>, for discussions, <strong>please use comments</strong> and <strong>please do remember to vote</strong> (after you log in)!{% endtrans %}</div>
             {% else %}
                 <p class="message">
                     {% if request.user==question.author  %}
-                        {% trans %}answer your own question only to give an answer{% endtrans %}
+                        {% trans %}<span class='big strong'>You are welcome to answer your own question</span>, but please make sure to give an <strong>answer</strong>. Remember that you can always <strong>revise your original question</strong>. Please <strong>use comments for discussions</strong>  and <strong>please don't forget to vote :)</strong> for the answers that you liked (or perhaps did not like)!{% endtrans %}
                     {% else %}
-                        {% trans %}please only give an answer, no discussions{% endtrans %}
+                        {% trans %}<span class='big strong'>Please try to give a substantial answer</span>. If you wanted to comment on the question or answer, just <strong>use the commenting tool</strong>. Please remember that you can always <strong>revise your answers</strong> - no need to answer the same question twice. Also, please <strong>don't forget to vote</strong> - it really helps to select the best questions and answers!{% endtrans %}
                     {% endif %}
                 </p>
             {% endif %}
             {{ macros.edit_post(answer) }}
             <input type="submit"
                     {% if user.is_anonymous() %}
-                   value="{% trans %}Login/Signup to Post Your Answer{% endtrans %}"
+                   value="{% trans %}Login/Signup to Post{% endtrans %}"
                     {% else %}
                         {% if user == question.author %}
                    value="{% trans %}Answer Your Own Question{% endtrans %}"
                         {% else %}
-                   value="{% trans %}Answer the question{% endtrans %}"
+                   value="{% trans %}Post Your Answer{% endtrans %}"
                         {% endif %}
                     {% endif %}
                    class="submit after-editor" style="float:left"/>
diff --git a/askbot/skins/default/templates/question/sidebar.html b/askbot/skins/default/templates/question/sidebar.html
index 08c043a6..30a6990c 100644
--- a/askbot/skins/default/templates/question/sidebar.html
+++ b/askbot/skins/default/templates/question/sidebar.html
@@ -43,13 +43,13 @@
     <div class="clearfix"></div>
     <h2>{% trans %}Stats{% endtrans %}</h2>
     <p>
-        {% trans %}question asked{% endtrans %}: <strong title="{{ question.added_at }}">{{question.added_at|diff_date}}</strong>
+        {% trans %}Asked{% endtrans %}: <strong title="{{ question.added_at }}">{{question.added_at|diff_date}}</strong>
     </p>
     <p> 
-        {% trans %}question was seen{% endtrans %}: <strong>{{ thread.view_count|intcomma }} {% trans %}times{% endtrans %}</strong>
+        {% trans %}Seen{% endtrans %}: <strong>{{ thread.view_count|intcomma }} {% trans %}times{% endtrans %}</strong>
     </p>
     <p>
-        {% trans %}last updated{% endtrans %}: <strong title="{{ thread.last_activity_at }}">{{thread.last_activity_at|diff_date}}</strong>
+        {% trans %}Last updated{% endtrans %}: <strong title="{{ thread.last_activity_at }}">{{thread.last_activity_at|diff_date}}</strong>
     </p>
 </div>
 {% endif %}
diff --git a/askbot/skins/default/templates/question/subscribe_by_email_prompt.html b/askbot/skins/default/templates/question/subscribe_by_email_prompt.html
index f6520fc3..a9158143 100644
--- a/askbot/skins/default/templates/question/subscribe_by_email_prompt.html
+++ b/askbot/skins/default/templates/question/subscribe_by_email_prompt.html
@@ -2,22 +2,13 @@
     <p>
         {{ answer.email_notify }}
         <label for="question-subscribe-updates">
-            {% set email_feed_frequency = request.user.get_followed_question_alert_frequency() %}
-            {% if email_feed_frequency =='n' %}
-                {% trans %}Notify me once a day when there are any new answers{% endtrans %}
-                {% elif email_feed_frequency =='d' %}
-                {% trans %}Notify me once a day when there are any new answers{% endtrans %}
-                {% elif email_feed_frequency =='w' %}
-                {% trans %}Notify me weekly when there are any new answers{% endtrans %}
-                {% elif email_feed_frequency =='i' %}
-                {% trans %}Notify me immediately when there are any new answers{% endtrans %}
-            {% endif %}
+            {% trans %}Email me when there are any new answers{% endtrans %}
         </label>
-        {% trans profile_url=request.user.get_profile_url() %}You can always adjust frequency of email updates from your {{profile_url}}{% endtrans %}
     </p>
 {% else %}
     <p>
         {{ answer.email_notify }}
         <label>{% trans %}once you sign in you will be able to subscribe for any updates here{% endtrans %}</label>
+        <label>{% trans %}<span class='strong'>Here</span> (once you log in) you will be able to sign up for the periodic email updates about this question.{% endtrans %}</label>
     </p>
 {% endif %}
diff --git a/askbot/skins/default/templates/question_retag.html b/askbot/skins/default/templates/question_retag.html
index d15813e5..c42b42f8 100644
--- a/askbot/skins/default/templates/question_retag.html
+++ b/askbot/skins/default/templates/question_retag.html
@@ -1,8 +1,8 @@
 {% extends "two_column_body.html" %}
 <!-- question_retag.html -->
-{% block title %}{% spaceless %}{% trans %}Change tags{% endtrans %}{% endspaceless %}{% endblock %}
+{% block title %}{% spaceless %}{% trans %}Retag question{% endtrans %}{% endspaceless %}{% endblock %}
 {% block content %}
-<h1>{% trans %}Change tags{% endtrans %} [<a href="{{ question.get_absolute_url() }}">{% trans %}back{% endtrans %}</a>]</h1>
+<h1>{% trans %}Retag question{% endtrans %} [<a href="{{ question.get_absolute_url() }}">{% trans %}back{% endtrans %}</a>]</h1>
 <form id="fmretag" action="{% url retag_question question.id %}" method="post" >{% csrf_token %}
     <h2>
         {{ question.thread.get_title()|escape }}
diff --git a/askbot/skins/default/templates/tags.html b/askbot/skins/default/templates/tags.html
index 4894bdb1..0f0c1fc6 100644
--- a/askbot/skins/default/templates/tags.html
+++ b/askbot/skins/default/templates/tags.html
@@ -1,7 +1,7 @@
 {% extends "two_column_body.html" %}
 {% import "macros.html" as macros %}
 <!-- tags.html -->
-{% block title %}{% spaceless %}{% trans %}Tag list{% endtrans %}{% endspaceless %}{% endblock %}
+{% block title %}{% spaceless %}{% trans %}Tags{% endtrans %}{% endspaceless %}{% endblock %}
 {% block content %}
 <!-- Tabs -->
 {% if stag %}
diff --git a/askbot/skins/default/templates/user_profile/user_email_subscriptions.html b/askbot/skins/default/templates/user_profile/user_email_subscriptions.html
index e6a18dd3..f44e8a1e 100644
--- a/askbot/skins/default/templates/user_profile/user_email_subscriptions.html
+++ b/askbot/skins/default/templates/user_profile/user_email_subscriptions.html
@@ -5,7 +5,8 @@
 {% endblock %}
 {% block usercontent %}
     <h2>{% trans %}Email subscription settings{% endtrans %}</h2>
-    <p class="message">{% trans %}email subscription settings info{% endtrans %}</p>
+    <p class="message">
+{% trans %}<span class='big strong'>Adjust frequency of email updates.</span> Receive updates on interesting questions by email, <strong><br/>help the community</strong> by answering questions of your colleagues. If you do not wish to receive emails - select 'no email' on all items below.<br/>Updates are only sent when there is any new activity on selected items.{% endtrans %}</p>
     <div>
     {% if action_status %}
         <p class="action-status"><span>{{action_status}}</span></p>
@@ -19,7 +20,7 @@
         </table>
         <div class="submit-row text-align-right">
             <input type="submit" class="submit" name="save" value="{% trans %}Update{% endtrans %}"/>&nbsp;
-            <input type="submit" class="submit" name="stop_email" value="{% trans %}Stop sending email{% endtrans %}"/>
+            <input type="submit" class="submit" name="stop_email" value="{% trans %}Stop Email{% endtrans %}"/>
         </div>
     </form>
     </div>
diff --git a/askbot/skins/default/templates/user_profile/user_info.html b/askbot/skins/default/templates/user_profile/user_info.html
index 23218df5..6d286c0a 100644
--- a/askbot/skins/default/templates/user_profile/user_info.html
+++ b/askbot/skins/default/templates/user_profile/user_info.html
@@ -22,7 +22,7 @@
                 {% endif %}
             </div>
             <div class="scoreNumber">{{view_user.reputation|intcomma}}</div>
-            <p><b style="color:#777;">{% trans %}reputation{% endtrans %}</b></p>
+            <p><b style="color:#777;">{% trans %}karma{% endtrans %}</b></p>
             {% if user_follow_feature_on %}
                 {{ macros.follow_user_toggle(visitor = request.user, subject = view_user) }}
             {% endif %}
@@ -55,7 +55,7 @@
                 </tr>
                 {% endif %}
                 <tr>
-                    <td>{% trans %}member for{% endtrans %}</td>
+                    <td>{% trans %}member since{% endtrans %}</td>
                     <td><strong>{{ view_user.date_joined|diff_date }}</strong></td>
                 </tr>
                 {% if view_user.last_seen %}
@@ -66,7 +66,7 @@
                 {% endif %}
                 {% if view_user.website %}
                 <tr>
-                    <td>{% trans %}user website{% endtrans %}</td>
+                    <td>{% trans %}website{% endtrans %}</td>
                     <td>{{ macros.user_website_link(view_user, max_display_length = 30) }}</td>
                 </tr>
                 {% endif  %}
diff --git a/askbot/skins/default/templates/user_profile/user_tabs.html b/askbot/skins/default/templates/user_profile/user_tabs.html
index 1468a19a..e6aead31 100644
--- a/askbot/skins/default/templates/user_profile/user_tabs.html
+++ b/askbot/skins/default/templates/user_profile/user_tabs.html
@@ -18,22 +18,22 @@
         ><span>{% trans %}network{% endtrans %}</span></a>
         {% endif %}
         <a id="reputation" {% if tab_name=="reputation" %}class="on"{% endif %} 
-            title="{% trans %}graph of user reputation{% endtrans %}" 
+            title="{% trans %}Graph of user karma{% endtrans %}" 
             href="{% url user_profile view_user.id, view_user.username|slugify %}?sort=reputation"
-        ><span>{% trans %}reputation history{% endtrans %}</span></a>
+        ><span>{% trans %}karma{% endtrans %}</span></a>
         <a id="favorites" {% if tab_name=="favorites" %}class="on"{% endif %} 
             title="{% trans %}questions that user is following{% endtrans %}"
             href="{% url user_profile view_user.id, view_user.username|slugify %}?sort=favorites"
         ><span>{% trans %}followed questions{% endtrans %}</span></a>
         <a id="recent" {% if tab_name=="recent" %}class="on"{% endif %} 
-            title="{% trans %}recent activity{% endtrans %}" 
+            title="{% trans %}activity{% endtrans %}" 
             href="{% url user_profile view_user.id, view_user.username|slugify %}?sort=recent"
         ><span>{% trans %}activity{% endtrans %}</span></a>
         {% if request.user == view_user or request.user|can_moderate_user(view_user) %}
         <a id="votes" {% if tab_name=="votes" %}class="on"{% endif %} 
             title="{% trans %}user vote record{% endtrans %}"
             href="{% url user_profile view_user.id, view_user.username|slugify %}?sort=votes"
-        ><span>{% trans %}casted votes{% endtrans %}</span></a>
+        ><span>{% trans %}votes{% endtrans %}</span></a>
         {% endif %}
         {% if request.user == view_user or request.user|can_moderate_user(view_user) %}
         <a id="email_subscriptions" {% if tab_name=="email_subscriptions" %}class="on"{% endif %} 
diff --git a/askbot/skins/default/templates/users.html b/askbot/skins/default/templates/users.html
index 0502a6e5..f2225772 100644
--- a/askbot/skins/default/templates/users.html
+++ b/askbot/skins/default/templates/users.html
@@ -12,7 +12,7 @@
             href="{% url users %}?sort=reputation"
             {% if tab_id == 'reputation' %}class="on"{% endif %}
             title="{% trans %}see people with the highest reputation{% endtrans %}"
-        ><span>{% trans %}reputation{% endtrans %}</span></a>
+        ><span>{% trans %}karma{% endtrans %}</span></a>
         <a 
             id="sort_newest"
             href="{% url users %}?sort=newest"
diff --git a/askbot/skins/default/templates/widgets/answer_edit_tips.html b/askbot/skins/default/templates/widgets/answer_edit_tips.html
index 9cf0606e..079ad6f4 100644
--- a/askbot/skins/default/templates/widgets/answer_edit_tips.html
+++ b/askbot/skins/default/templates/widgets/answer_edit_tips.html
@@ -1,15 +1,15 @@
 <!-- template answer_edit_tips.html -->
 <div class="box">
-    <h2>{% trans %}answer tips{% endtrans %}</h2>
+    <h2>{% trans %}Tips{% endtrans %}</h2>
     <div id="tips">
         <ul >
-            <li> <b>{% trans %}please make your answer relevant to this community{% endtrans %}</b>
+            <li> <b>{% trans %}ask a question interesting to this community{% endtrans %}</b>
             </li>
             <li>
                 {% trans  %}try to give an answer, rather than engage into a discussion{% endtrans %}
             </li>
             <li>
-                {% trans %}please try to provide details{% endtrans %}
+                {% trans %}provide enough details{% endtrans %}
             </li>
             <li>
                 {% trans %}be clear and concise{% endtrans %}
@@ -24,7 +24,7 @@
 </div>
 
 <div class="box">
-    <h2>{% trans %}Markdown tips{% endtrans %}</h2>
+    <h2>{% trans %}Markdown basics{% endtrans %}</h2>
     <ul>
         {% if settings.MARKUP_CODE_FRIENDLY or settings.ENABLE_MATHJAX %}
         <li>
diff --git a/askbot/skins/default/templates/widgets/ask_button.html b/askbot/skins/default/templates/widgets/ask_button.html
index 0eb9243e..31448b73 100644
--- a/askbot/skins/default/templates/widgets/ask_button.html
+++ b/askbot/skins/default/templates/widgets/ask_button.html
@@ -2,5 +2,5 @@
     {% if not search_state %}  {#  get empty SearchState() if there's none #}
         {% set search_state=search_state|get_empty_search_state %}
     {% endif %}
-    <a id="askButton" href="{{ search_state.full_ask_url() }}">{% trans %}ask a question{% endtrans %}</a>
+    <a id="askButton" href="{{ search_state.full_ask_url() }}">{% trans %}Ask Your Question{% endtrans %}</a>
 {% endif %}
diff --git a/askbot/skins/default/templates/widgets/ask_form.html b/askbot/skins/default/templates/widgets/ask_form.html
index 17dc89f5..b8a5ce2c 100644
--- a/askbot/skins/default/templates/widgets/ask_form.html
+++ b/askbot/skins/default/templates/widgets/ask_form.html
@@ -4,12 +4,11 @@
         <div id="askFormBar">
             {% if not request.user.is_authenticated() %}
                 <p>{% trans %}login to post question info{% endtrans %}</p>
+<p>{% trans %}<span class=\"strong big\">You are welcome to start submitting your question anonymously</span>. When you submit the post, you will be redirected to the login/signup page. Your question will be saved in the current session and will be published after you log in. Login/signup process is very simple. Login takes about 30 seconds, initial signup takes a minute or less.{% endtrans %}</p>
             {% else %}
                 {% if settings.EMAIL_VALIDATION %}
                     {% if not request.user.email_isvalid %}
-                            {% trans email=request.user.email %}must have valid {{email}} to post, 
-                            see {{email_validation_faq_url}}
-                            {% endtrans %}
+                            {% trans email=request.user.email %}<span class='strong big'>Looks like your email address, %(email)s has not yet been validated.</span> To post messages you must verify your email, please see <a href='%(email_validation_faq_url)s'>more details here</a>.<br>You can submit your question now and validate email after that. Your question will saved as pending meanwhile.{% endtrans %}
                     {% endif %}
                 {% endif %}
             {% endif %}
@@ -39,9 +38,9 @@
         {% endif %}
     </div>
     {% if not request.user.is_authenticated() %}
-    <input type="submit" name="post_anon" value="{% trans %}Login/signup to post your question{% endtrans %}" class="submit" />
+    <input type="submit" name="post_anon" value="{% trans %}Login/Signup to Post{% endtrans %}" class="submit" />
     {% else %}
-    <input type="submit" name="post" value="{% trans %}Ask your question{% endtrans %}" class="submit" />
+    <input type="submit" name="post" value="{% trans %}Ask Your Question{% endtrans %}" class="submit" />
     {% endif %}
     <div class="clean"></div>
 </form>
diff --git a/askbot/skins/default/templates/widgets/question_edit_tips.html b/askbot/skins/default/templates/widgets/question_edit_tips.html
index 1270687f..842aa491 100644
--- a/askbot/skins/default/templates/widgets/question_edit_tips.html
+++ b/askbot/skins/default/templates/widgets/question_edit_tips.html
@@ -1,11 +1,11 @@
 <!-- question_edit_tips.html -->
 <div id ="tips" class="box">
-    <h2>{% trans %}question tips{% endtrans %}</h2>
+    <h2>{% trans %}Tips{% endtrans %}</h2>
     <ul>
-        <li> <b>{% trans %}please ask a relevant question{% endtrans %}</b>
+        <li> <b>{% trans %}ask a question interesting to this community{% endtrans %}</b>
         </li>
         <li>
-            {% trans %}please try provide enough details{% endtrans %}
+            {% trans %}provide enough details{% endtrans %}
         </li>
         <li>
             {% trans %}be clear and concise{% endtrans %}
@@ -19,7 +19,7 @@
 </div>
 
 <div id="markdownHelp"class="box">
-    <h2>{% trans %}Markdown tips{% endtrans %}</h2>
+    <h2>{% trans %}Markdown basics{% endtrans %}</h2>
     <ul>
         {% if settings.MARKDUP_CODE_FRIENDLY or settings.ENABLE_MATHJAX %}
         <li>
diff --git a/askbot/skins/default/templates/widgets/user_navigation.html b/askbot/skins/default/templates/widgets/user_navigation.html
index 8d6dc330..e79a482e 100644
--- a/askbot/skins/default/templates/widgets/user_navigation.html
+++ b/askbot/skins/default/templates/widgets/user_navigation.html
@@ -6,10 +6,10 @@
     ({{ macros.user_long_score_and_badge_summary(user) }})
     </span>
     {% if settings.USE_ASKBOT_LOGIN_SYSTEM %}
-         <a href="{{ settings.LOGOUT_URL }}?next={{ settings.LOGOUT_REDIRECT_URL }}">{% trans %}logout{% endtrans %}</a>
+         <a href="{{ settings.LOGOUT_URL }}?next={{ settings.LOGOUT_REDIRECT_URL }}">{% trans %}sign out{% endtrans %}</a>
     {% endif %}
 {% elif settings.USE_ASKBOT_LOGIN_SYSTEM %}
-    <a href="{{ settings.LOGIN_URL }}?next={{request.path|clean_login_url}}">{% trans %}login{% endtrans %}</a>
+    <a href="{{ settings.LOGIN_URL }}?next={{request.path|clean_login_url}}">{% trans %}Hi, there! Please sign in{% endtrans %}</a>
 {% endif %}
 {% if request.user.is_authenticated() and request.user.is_administrator() %}
     <a href="{% url site_settings %}">{% trans %}settings{% endtrans %}</a>
diff --git a/askbot/templatetags/extra_filters_jinja.py b/askbot/templatetags/extra_filters_jinja.py
index b7fbc5f0..8083657d 100644
--- a/askbot/templatetags/extra_filters_jinja.py
+++ b/askbot/templatetags/extra_filters_jinja.py
@@ -276,7 +276,7 @@ register.filter('can_see_offensive_flags', can_see_offensive_flags)
 @register.filter
 def humanize_counter(number):
     if number == 0:
-        return _('no items in counter')
+        return _('no')
     elif number >= 1000:
         number = number/1000
         s = '%.1f' % number
diff --git a/askbot/utils/forms.py b/askbot/utils/forms.py
index 536d06b5..b8ed253b 100644
--- a/askbot/utils/forms.py
+++ b/askbot/utils/forms.py
@@ -57,7 +57,7 @@ class UserNameField(StrippedNonEmptyCharField):
         db_field='username',
         must_exist=False,
         skip_clean=False,
-        label=_('choose a username'),
+        label=_('Choose a screen name'),
         **kw
     ):
         self.must_exist = must_exist
@@ -135,7 +135,7 @@ class UserEmailField(forms.EmailField):
     def __init__(self,skip_clean=False,**kw):
         self.skip_clean = skip_clean
         super(UserEmailField,self).__init__(widget=forms.TextInput(attrs=dict(login_form_widget_attrs,
-            maxlength=200)), label=mark_safe(_('your email address')),
+            maxlength=200)), label=mark_safe(_('Your email <i>(never shared)</i>')),
             error_messages={'required':_('email address is required'),
                             'invalid':_('please enter a valid email address'),
                             'taken':_('this email is already used by someone else, please choose another'),
@@ -166,11 +166,11 @@ class UserEmailField(forms.EmailField):
 
 class SetPasswordForm(forms.Form):
     password1 = forms.CharField(widget=forms.PasswordInput(attrs=login_form_widget_attrs),
-                                label=_('choose password'),
+                                label=_('Password'),
                                 error_messages={'required':_('password is required')},
                                 )
     password2 = forms.CharField(widget=forms.PasswordInput(attrs=login_form_widget_attrs),
-                                label=mark_safe(_('retype password')),
+                                label=mark_safe(_('Password <i>(please retype)</i>')),
                                 error_messages={'required':_('please, retype your password'),
                                                 'nomatch':_('sorry, entered passwords did not match, please try again')},
                                 )
diff --git a/askbot/views/commands.py b/askbot/views/commands.py
index b95143b0..a6de376b 100644
--- a/askbot/views/commands.py
+++ b/askbot/views/commands.py
@@ -108,7 +108,9 @@ def process_vote(user = None, vote_direction = None, post = None):
     right now they are kind of cryptic - "status", "count"
     """
     if user.is_anonymous():
-        raise exceptions.PermissionDenied(_('anonymous users cannot vote'))
+        raise exceptions.PermissionDenied(_(
+            'Sorry, anonymous users cannot vote'
+        ))
 
     user.assert_can_vote_for_post(post = post, direction = vote_direction)
     vote = user.get_old_vote_for_post(post)
@@ -333,8 +335,11 @@ def vote(request, id):
                             and user.email_isvalid == False:
 
                             response_data['message'] = \
-                                    _('subscription saved, %(email)s needs validation, see %(details_url)s') \
-                                    % {'email':user.email,'details_url':reverse('faq') + '#validate'}
+                                    _(
+                                        'Your subscription is saved, but email address '
+                                        '%(email)s needs to be validated, please see '
+                                        '<a href="%(details_url)s">more details here</a>'
+                                    ) % {'email':user.email,'details_url':reverse('faq') + '#validate'}
 
                     subscribed = user.subscribe_for_followed_question_alerts()
                     if subscribed:
diff --git a/askbot/views/users.py b/askbot/views/users.py
index b38a54c8..154df7d8 100644
--- a/askbot/views/users.py
+++ b/askbot/views/users.py
@@ -127,7 +127,7 @@ def user_moderate(request, subject, context):
     """
     moderator = request.user
 
-    if not moderator.can_moderate_user(subject):
+    if moderator.is_authenticated() and not moderator.can_moderate_user(subject):
         raise Http404
 
     user_rep_changed = False
@@ -690,8 +690,8 @@ def user_reputation(request, user, context):
         'active_tab':'users',
         'page_class': 'user-profile-page',
         'tab_name': 'reputation',
-        'tab_description': _('user reputation in the community'),
-        'page_title': _('profile - user reputation'),
+        'tab_description': _('user karma'),
+        'page_title': _("Profile - User's Karma"),
         'reputation': reputes,
         'reps': reps
     }
diff --git a/askbot/views/writers.py b/askbot/views/writers.py
index 7ebb1991..4c435eea 100644
--- a/askbot/views/writers.py
+++ b/askbot/views/writers.py
@@ -201,7 +201,13 @@ def import_data(request):
 
 #@login_required #actually you can post anonymously, but then must register
 @csrf.csrf_protect
-@decorators.check_authorization_to_post(_('Please log in to ask questions'))
+@decorators.check_authorization_to_post(_(
+    "<span class=\"strong big\">You are welcome to start submitting your question "
+    "anonymously</span>. When you submit the post, you will be redirected to the "
+    "login/signup page. Your question will be saved in the current session and "
+    "will be published after you log in. Login/signup process is very simple. "
+    "Login takes about 30 seconds, initial signup takes a minute or less."
+))
 @decorators.check_spam('text')
 def ask(request):#view used to ask a new question
     """a view to ask a new question